The Critical 48 - (And how to increase your customer retention)

Ever had a new client pull?out last minute,?even before they get started working with you??

They were all in and excited on the sales call, to change their mind and ask?out a few hours later. Bummer!!?

After all that work and?uplifting chat on the call, you are now puzzled wondering what the heck has happened?!?

Here's what:?Buyer's remorse?

"Buyer's remorse is the sense of regret after having made a purchase. It is frequently associated with the purchase of an expensive item."

Buyer's remorse has a powerful influence on your client's final decision because it's a subconscious reaction to protect us from "change".?

Your client starts having second thoughts as soon as they get off the phone with you.

It's not personal and it is not something you can avoid, however, you can minimize (or even annihilate) its effects.

What happens during the 48h that follow the sale is critical and has a HUGE impact on your business as?well as on your client's ability to generate results with your services.

As soon as your client has decided they want to work with you, you want to reaffirm that decision in your client's mind.?

Their mind is looking for reasons to shut down that little voice in their heads that is trying to talk them out of the deal.?

And as a good coach, you want to be there to support them during that critical process, you want them to make the right decision, don't you?

Your client's experience immediately after they make the purchase will frame what happens during the time working with you.

Taking the right action here not only has an impact on your immediate cash flow but also on your long-term success.?

A happy and committed client is going to implement faster and get better results.?

And we all know, better results for your clients mean better results for yourself and faster growth for your business.

Do not underestimate the power of a proper onboarding process.?

There are many elements you want to consider when checking off the list of items in your onboarding tasks, you can watch a video I recorded recently on the topic here:?

The question you really need to ask yourself now is:?

"How much money is costing me not having a fully optimized onboarding process for my new sign-ups?"

The $$ amount you may come up with as an answer is probably way lower than the real impact these initial 48h can have on your finances.

I learned that lesson the hard way.?

I saw clients walking out the door even before getting started, to sign up with other coaches that delivered way less value but had a better sales?and onboarding process...?

This was bad not only for the business but also for my confidence and mindset!?

The good news is that having this part of your business optimized and taken care off, it's easier than you may think.?

After years of trial and error (lots of errors actually), we came up with a solution to maximize customer retention and minimize early drop-offs.?

All without having to be always on the "hunt" for new clients or adding extra hours to your already busy schedule.

If you are curious to see the impact this can have on your business, and how easy and fast it can be implemented, send me a dm, happy to show you what it did for us.

Not ready for that yet??

No problem, below there are three ways I can support you with your business journey.

With Love and Respect,

Carlos Adell - The Iconic CEO

P.S. Grab a free copy of my book Organic Clients Secrets. It’s the roadmap to attracting prospects, signing clients, and scaling your coaching business without ads funnels or spending on social media 24/7. Download A Free Copy

P.S.2 Join us Live in our next Free Workshop “It’s Your Turn - The Secret to Working Less, Making more & Living Better”: https://theiconicceo.com/registerws ?

P.S.3 Book a Free Demo call to see if and how you can leverage The Iconic Business Hub to save you time and increase your Monthly Recurring Revenue: https://bit.ly/3S7do48 ?