CREME? Sauce: We Built Something Food Brands Need

Where Recipes Become Lasting Brand Assets

Look, we didn't set out to disrupt recipe marketing. We just couldn't ignore what was missing. Sure, cookbooks are selling more than ever, food creators are building massive audiences, and brands are reaching millions through social media. But here's the thing - while brands can get their products featured everywhere, they've created temporary moments instead of real connections. They needed a way to turn recipes into something more meaningful. Something that brings their story to life in people's kitchens. So we built it.

What We Built

CREME Sauce is simple: it's everything you need to turn recipes into lasting brand assets. Because here's the truth - food brands aren't just logos. They're stories, memories, traditions. They're morning routines, family gatherings, and recipes passed down through generations. What we've built isn't about chasing likes or views. It's about creating enduring connections through food, whether you're a CPG brand looking to showcase your ingredients, a retailer building customer loyalty, or a cookbook publisher bringing your authors' recipes to life digitally.

The secret? We've combined step-by-step videos that look like they belong in a Netflix documentary with AI that actually helps people cook. Every step is crystal clear, every measurement adjusts automatically, and if someone gets stuck, they get instant help. No more "hope this works out" moments in the kitchen.

The Chefs Matter

I'm going to be straight with you: our content looks so good because we work with people who know what they're doing. We're talking about Ivan Orkin - the guy who moved to Japan, mastered ramen, opened two acclaimed shops in Tokyo (yeah, as an American), then came back to create Ivan Ramen in NYC and starred in Netflix's Chef's Table. He didn't just share his recipes with us - he believed in what we were doing so much that he became an investor.

Then there's Santiago Lastra, who creates Mexican dishes with British ingredients at KOL (the 23rd-best restaurant in the world), and Manu Buffara, who pushes the boundaries of Brazilian cuisine at her restaurant, which ranked 21st in the world's Best Chef Awards.

These aren't influencers who learned to cook last week. These are people who've dedicated their lives to food. And when they show how to create experiences with your brand - whether it's ingredients, equipment, or knowledge - people pay attention.

How It Works

Here's where I drop the fancy language and tell you precisely what you get:

Starting at $100 a month, you get your own branded recipe platform with 20 recipes from our collection. Want to go bigger? $1,000 gets you 200 recipes and all the AI bells and whistles. And if you want us to build something completely custom? We start at $25K a month, and you'll work directly with me to create something nobody else has - whether that's a web platform, mobile app, or something entirely new we dream up together.

But here's what matters: every recipe turns your brand into an experience. Every video makes cooking feel achievable. Every interaction is designed to strengthen the connection between your brand and your customers, whether buying ingredients, following a meal kit, learning to use kitchen equipment, or exploring a new cookbook.

Why We Made This

During the pandemic, we started CREME to help restaurants capture more value from their knowledge. We built a community of over 300 chefs across 80 countries - from celebrated kitchens in Tokyo and Copenhagen to rising stars in Albania and even Ukraine, where our chefs remind us daily what resilience really means. They trusted us with their recipes, their techniques, and their stories. Now, we're extending that same level of care and quality to brands.

And yes, whenever someone uses a recipe from one of our chefs, that chef gets paid. It's how we've always done things and how we'll keep doing them.

Who Needs This?

If you're in the food business—making products, selling kitchen equipment, running a grocery chain, creating wellness programs, or publishing cookbooks—you need to connect with people through meaningful cooking experiences. That's what we do. We turn recipes into relationships.

Let's Talk

I could write another thousand words about our technology, our chef network, or how we're backed by some of the most exciting people in food and tech - from Garrett Camp's Expa (Uber's co-founder) to David Barber (Blue Hill at Stone Barns) and a roster of leaders from Stripe, Amazon, Google, and Meta. But instead, I'll say this: if you care about how your brand comes to life in real home kitchens - where the daily magic of cooking actually happens - let's talk.

Visit cremesauce.com or book a call directly with me. No sales pitch - let's talk about what your brand means to people and how we can help tell that story.