Credo Cements Its Clean-Leader Status with a New Range of Vetiver-Spiked Skincare

Credo Cements Its Clean-Leader Status with a New Range of Vetiver-Spiked Skincare

PARTNER CONTENT: SYMRISE

We've gathered the top performing pieces of content from the past week.


A Decade In, Credo Cements Its Clean-Leader Status with a New Range of Vetiver-Spiked Skincare

If there were any doubt Credo co-founder and CEO Annie Jackson is fully committed to her job, just pop onto her personal Instagram grid.

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Unwrapping the Magic: Inside the Art and Business of Beauty Advent Calendars

Nothing says “holiday” like advent calendars. Beauty advent calendars have become increasingly popular over the last decade, with both brands and retailers getting in on the holiday action.

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Swatches, Selfies, and Shopping: The Latest Beauty Pop-Ups

Including activations from Augustinus Bader (AB), Hourglass, and L'Oréal Paris, BeautyMatter rounds up the best pop-up shops on our editorial team's radar.

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The New Science of Developing Sustainable Cosmetics

New federal and state-level legislation is raising the stakes in cosmetics product development. Complex legislation like the Modernization of Cosmetics Regulations Act (MoCRA) and state regulations on toxic-free cosmetics and sustainable packaging are new concerns for many brands looking to grow.

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Travel Retail: Gateway To The Middle East

Travel retail is, first and foremost, a strategic brand-building channel for beauty. Multinationals like L’Oréal, Estée Lauder Companies, and LVMH have been proactive in internationalizing their portfolios using airports.

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The Designs and Discussions Shaping the Beauty Packaging Industry

A look at the brands, trends, and conversations happening at London Packaging Week.

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2024 Week 41: Beauty Brand and Product Launches

Including drops from Goop Beauty, Deinde, and Josh Rosebrook, here’s what else caught our editorial team's attention in the past seven days.

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The Elusive Quest for PFAS Clarity: Navigating the Regulatory Maze Amid Scientific Uncertainty

One of the most contentious topics in the regulatory arena is the issue of per- and polyfluoroalkyl substances (PFAS) and what brands and manufacturers can realistically do to minimize their presence in consumer products.

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BeautyMatter’s 10 Most-Read Stories This September

We’ve gathered our on-demand and top performing content for September 2024. Settle in and have a read to make sure you stay on the top of your game.

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Food for Thought: HPPY Skin's Proprietary Technology Just Might Crack the "Fridge to Face" Code

HPPY Skin draws on proprietary HPP (High Pressure Processing) technology from the food industry to ensure ingredients extracted from grapes, bananas, and Manuka honey and the like actually deliver on the promise of better skin.

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Joshua Britton Transforming Beauty's Global Supply Chains

BeautyMatter caught up with Joshua Britton, Founder & CEO of Debut and BeautyMatter 2024 NEXT Innovator of the Year finalist.

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Rose-Marie Swift Proving Clean Products Can Perform

BeautyMatter sat down with Rose-Marie Swift, Founder, RMS Beauty and 2024 Changemaker of the Year finalist.

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Spotlight On Trends: Special Highlights at Cosmoprof Asia

Cosmoprof Asia 2024 promises to be the most anticipated gathering of beauty industry professionals in Asia, showcasing the latest trends, innovations, and products that are redefining the global beauty landscape.

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Nyakio Grieco, Veteran Beauty Founder and Trusted Voice

BeautyMatter caught up with Nyakio Grieco, Co-Founder, Thirteen Lune; Founder, Relevant; and BeautyMatter 2024 NEXT Entrepreneur of the Year finalist.

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Polishes and Policies: Affirming Beauty’s Place in Politics

As the pivotal US presidential election looms, industry players are proving that looking good and doing good can, in fact, go hand in hand. With just weeks to go until the big vote, The United Colors Project has stepped up to the mark with Colors for Kamala.

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Inside Erno Laszlo's Successful Campaign Using Reddit’s New Ad Platform

Erno Laszlo was one of the first skincare brands to experiment with Reddit’s new ad products in the hopes of reaching new and existing customers and driving conversions.

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Does Target Have the Secret to Unlocking Fragrance Sales at Mass?

The discount powerhouse is going full throttle on the fragrance category, which has been lethargic and overlooked in big box stores over the past decade.

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The Chic and Eco-Friendly Makeover of Cleaning Products

Aside from the bulging biceps of Mr. Clean, the home care category had little sensuality to offer. On the sustainability front, natural alternatives to heavy-duty bleach oftentimes failed to deliver the same powerful cleaning properties as their mainstay alternatives.

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