Creativity should be for life, not just for Christmas… or for children and old people
Victoria Jones
I'm a creative industries professional with 20+ years of experience in the UK and Australia. I specialise in cultural strategy, public art commissioning and artists development
We celebrate children’s creativity, in all it’s various stages and forms. During primary school years the family fridge becomes an ever changing art gallery, we encourage them to dance and sing and cherish the various sculptures etc. that come home from school every week… Most notable children’s hospitals have dedicated arts and creativity programmes to enrich the healthcare experience for their patients.
Sadly for most young people their artistic adventures begin to fall away throughout high school, with increasing focus falling on ‘proper’ subjects such as maths, English, sciences etc. Subjects that students are told will lead to ‘sensible’ jobs in adult life. Only a small number of young people continue to develop their creativity and go on to study these areas in further education.
For many people our interaction with creativity throughout the vast majority of our lives is restricted to listening to music, watching films and, if we are being really cultured, we might venture out to an art gallery now and again…
Then comes old age and aged care facilities, where suddenly there’s a revived interest in engaging older people in creativity. Once again we recognise the positive potential of creative activities and we encourage knitting, dancing, singing and any number of other creative activities to keep minds busy and dementia at bay.
However there is ever growing research which proves – beyond doubt – that participating in creative activities is good for us in a range of ways. A nationwide survey Healthy Attendance? The Impact of Cultural Engagement and Sports Participation on Health and Satisfaction with Life in Scotland, reported
There is consistent evidence that people who participate in culture and sport or attend cultural places or events are more likely to report that their health is good and they are satisfied with their life than those who do not participate. This finding remains true even when other factors such as age, economic status; income; area deprivation, education qualification, disability/or long-standing illness and smoking are accounted for.
The survey showed that people who had attended a cultural place or event in the previous year were almost 60% more likely to report good health compared to those who had not.
Health conditions which have been shown to benefit from creative activity include anxiety, depression and other mental health issues; chronic obstructive pulmonary disease (COPD); chronic pain; stroke rehabilitation, and obesity – to name but a few. Creative engagement has also been shown to reduces stress hormones, but creativity offers other wider benefits to society – Art and culture build stronger communities; listening to music can improve unconscious attitudes towards other cultures; exercising together boosts performance and forges friendships, music and dance can make significant neurological changes.
There are some examples of visionary healthcare providers who are actually prescribing arts and culture in response to a number of health conditions. So if we can be prescribed creative activities to improve poor health then surely it would be worth encouraging creative participation for everyone, why wait until we are unwell, stressed of depressed? With ever increasing research and understanding of the very real, physical and mental benefits of arts and creativity, why aren’t we engaging more in creative activities throughout our lives, not just during childhood and old age – in sickness and in health?
Music Educator Consultant Choral Cond Voice Fmr Loc Gov Clr, Loc Gov Exec, Strategic Planning Creative & Performing Arts
6 年Necessary reading. Again.
Dance Creator Visual Artist at Art In Motion
7 年Yes, also often arts brought in at the end when all else has failed ..... my thoughts after the Artlands Conference in Dubbo.
Stakeholder Engagement and Consultation I Evaluation I Quality and Improvement I Creating an effective future direction
7 年Victoria Jones I completely agree, I see it from a professional perspective - the missed opportunities and the undervalued interconnection between the Arts and Culture with Health & Wellbeing. From a personal perspective I was one of those fortunate enough to follow my Arts interests into Tertiary studies but was discouraged to continue due to the lack of career opportunities. I am also guilty of placing my Arts and Sports last in the line of things I need to achieve even though I probably need these things even more when life is very full and I am struggling to find balance and reduce stress. Professionally I struggle to find the project, or convince potential clients to invest and explore opportunities to use the combination of these life necessities - unfortunately the budget often identifies the creative or the Arts and Culture element of a proposal as a "nice to have" rather than a core element which will add great benefit to outcomes. You and I have worked together in the early years in health and have seen the benefits, there is definitely a missing link to adults and how much they will benefit and then in the later years they are given permission to reconnect with their creative side. Even simple things like Carer support, Art and sport could provide great benefit to those caring for loved ones to manage carer stress, a chance for escapism, to find or reconnect with artistic talents and to engage people in interest based activities with the incidental benefit of carers supporting each other and sharing their stories. It's funny when you facilitate a session and give adults markers, pictures, lego to try and describe or solve a problem how much it enriches the discussion and the working toward a solution.
Stakeholder Engagement | Strategy Development | Leadership | Project Management | Government and Not-for-Profit sectors
7 年Erica Sanders, a way to frame our conversation?