Creativity in an AI world

Creativity in an AI world

Generative AI is shaping the landscape of creativity, leading to opportunity and uncertainty in equal parts. Marketers and creatives ask themselves how the disruptive new technology fits into their workflow and what it means for their creative process.

We interviewed eight creative experts for their thoughts on how generative AI can be used as a tool and the dangers of allowing it to act as a substitute for human thinking. Their insights are the backbone of this exploratory guide looking at how generative AI will impact — and assist — creativity.

Read the interviews

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Paradigms 2024 is heading to Rome!

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Erik Wankerl

Nachdenker und pragmatischer Gestalter. Sparring für Branding, Employer Branding, Nachhaltigkeit & KI

11 个月

Thx for letting us be a part of it ??

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