Creative user research, real world AI for charities and goodbye Collaborative Future

Every Friday we round up what our team at William Joseph (B Corp) has been sharing from the worlds of brand, digital and beyond (often pet and baby photos!)

User research is a creative profession. Lawton Pybus walks through their favourite techniques for getting to creative solutions including how to capture the best ideas, group and individual brainstorming, selecting the top contenders and improving ideas with modifiers...

James Gadsby Peet and Matt Collins ran a webinar in real life use cases of Artificial Intelligence (AI) for charities - here are their write ups of the biggest opportunities right now including grant applications, alt text for images and quickly changing the tone of copy:

The amazing Collaborative Future team are shutting their doors. The organisation fundamentally changed how we at William Joseph approach our work, the team and the wider world and we'll always be grateful for your support. Congratulations to Ray Cooper Prisca Munzemba and Sonia Tyrna on everything you've achieved and we can't wait to see what's next for you all.

EV Car sales are proving robust even with all the challenges they and consumers face:

And you can still see our white paper into the hurdles that people face and what can be done to address them here:

We design inclusive products, services and brands for organisations working for positive change. We help you excite new audiences, engage stakeholders, spread the word and raise funds.