Creative Company Culture in a Hybrid Work Environment

The new era of remote and hybrid work has offered businesses fantastic opportunities for recruiting talent and improving work-life balance. However, many have struggled with how to adjust company culture initiatives to boost collaboration and the development of co-worker relationships. Mighty is no stranger to this dilemma, as we brought on new team members based in Los Angeles whose commute to the San Francisco office would be significant.

Luckily for Mighty, we’ve been able to gather everyone rather frequently, including our LA-based team members, and our partners have expressed their intentions to continue quarterly company on-sites moving forward. Additionally, our membership to a network of Industrious locations allows Mighty employees in both SF and LA to regularly meet in-person.?

For Mighties in SF, casual employee outings occur even more regularly. This year alone, the team has met up both in-person and virtually for a spa getaway, Korean BBQ, happy hours, pumpkin painting, and even a Giants game. These in-person occasions allow for just enough facetime among co-workers to bolster meaningful relationships across teams that extend into our remote communications on platforms, such as Slack.

Maybe we’re biased, but we believe that our team has been exceptionally creative in our use of Slack to build on an already inclusive and tight-knit team. For example, we have Slack channels designed for discussion and updates beyond the scope of our work in PR, including some of my personal favorites, #SAT-words, #random, and #fur-friends which we use to share new vocabulary, non-work banter, and show off our home-office mascots.?

Although these creative culture-building tactics may seem relatively trivial, the ability to gab about non-work-related topics and connect with co-workers about our day-to-day lives has made it easier to foster close-knit relationships across teams. Which just leads to a better working environment.

It is well known among the HR and organizational psychology industries that workplace culture is directly correlated with employee performance, but there is less research on whether or not culture is able to be replicated in a remote environment. However, given Mighty’s success in fostering close-knit relationships across teams despite being remote as well as the overall efficacy and quality of our work, we may have proven the rule.?

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