Creating Your Brand Bible
Elaine Godley
DISC Expert and Trainer | Master Health and Life Mentor | Empowering individuals and organisations through behavioural insights
Do you have a brand bible?
I'd never even heard of a brand bible, and now I am knee deep in creating one for The Perfect Health Hub.
What a fascinating journey I've embarked upon.
At the suggestion of William Nicholls, the CEO of Maltix, the PWA platform where The Perfect HUB resides, I asked AI to guide me to create the brand bible.
It's early days with more to craft, however, here is a little insight on the direction following various Q+A sessions with AI this morning.
SUGGESTED BY AI (using perplexity.ai which is my preferred AI partner)
To effectively integrate Elaine Godley's personal story into the brand bible for Elaine Godley and The Perfect Health HUB, consider the following structured approach:
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## Integrating Elaine's Personal Story
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### 1. Introduction to Elaine's Journey
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Background: Elaine Godley is a multi-award-winning author and health mentor who has triumphed over significant health challenges, including stage 4 cancer and a rare kidney disease once deemed incurable. Her journey from senior management roles in law firms and accountancy practices to founding The Perfect Health HUB was driven by her personal health experiences and a promise to her late mother to share her healing knowledge.
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### 2. The Catalyst for Change
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Professional Experience: Elaine's career began in the kitchen industry, leading to roles in consultancy within large accountancy practices, and eventually, senior management in legal services. Her professional journey equipped her with skills in leadership, strategic planning, and behavioral insights, which later became integral to her health mentoring approach.
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Personal Transformation: After overcoming life-threatening health conditions through lifestyle changes and behavioral insights, Elaine realized the profound impact behavior has on health. This epiphany motivated her to create The Perfect Health HUB, a platform dedicated to helping others achieve optimal health by understanding their behavioral profiles.
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### 3. Founding The Perfect Health HUB
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Vision and Mission: The HUB was established to empower individuals and organizations by integrating the DISC model of behavioral profiling into health strategies. Elaine's vision is to transform lives by providing tools that help people understand how their behavior affects their health and well-being.
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Elaine's Influence: Her personal story of resilience and transformation serves as the backbone of the HUB's mission. By sharing her journey, Elaine aims to inspire others to take control of their health through informed behavioral changes.
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### 4. Core Values Derived from Elaine's Story
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- Empowerment: Reflecting Elaine's journey from adversity to empowerment, this value emphasizes providing individuals with the knowledge and tools needed for self-care.
- Integrity: Rooted in her commitment to transparency and honesty throughout her career and personal challenges.
- Community: Inspired by Elaine's desire to create a supportive environment where individuals can share experiences and learn from each other.
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- Innovation: Utilizing behavioral insights from the DISC model to offer unique perspectives on health management.
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### 5. Storytelling in Brand Messaging
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Narrative Integration: Use Elaine's personal story as a central narrative in marketing materials, emphasizing her transformation and the creation of The Perfect Health HUB as a beacon of hope for those seeking holistic health solutions.
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Authenticity and Connection: Highlight real-life examples of how behavioral profiling has helped clients improve their health, drawing parallels with Elaine's own experiences.
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### 6. Conclusion
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By weaving Elaine Godley's personal story into the fabric of The Perfect Health HUB's brand bible, you create a compelling narrative that not only differentiates the brand but also resonates deeply with the audience. This integration ensures that the brand remains authentic, relatable, and inspiring, fostering trust and loyalty among its community.
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Citations:
The moral of the tale thus far......
Keep asking AI and following it's guidance which will lead you towards a better brand bible .
Watch this space. More to come.
The Perfect Health HUB is undergoing further transformation, do join our tribe and our journey for free access to our health resources.
Full membership currently offers a free health review with Elaine, your personal DISCPlus behavioural profile assessment and health networking twice weekly for just ￡30 monthly per person.
Ensure Your 'Premium Service' Is So Effortless To Buy...That Clients 'Close' The Sale Themselves!!
3 个月I dont have a brand bible so it probably says im a 'p%￡t' Elaine Godley
AI has it's uses, and as you say, it provides questions for you to answer, which gives you clarity for you to get clarity on creating your brand bible. I have never heard of a brand Bible, Elaine Godley but after particpating in a Big Fix with Love Entrepreneurs. created a document which has been my guide as I grow my business, and share what I do, and why.
DISC Expert and Trainer | Master Health and Life Mentor | Empowering individuals and organisations through behavioural insights
3 个月NOTE To everyone, and me! - NEVER publish direct from AI without checking. The top citation does not relate to me ??
Managing Director at Skills Zen (Pty) Ltd. / Associate Business Consultant at Job Masters (Pty) Ltd.
3 个月Brilliantly, beautiful and thank you kindly for sharing your inspiring story Elaine.?? I truly hope this message reaches many in inspiration to take care and control of their health.?? Wishing you the very best of success on your journey ahead.?? Have a goodie.????