Creating an Unforgettable Brand Experience Using Your Unique Blend of Brand Archetypes
Annemarie Cross
Feel like the world’s best kept secret? Niche Down to Scale UP! Roundtable Intensive. Define Your Lucrative Niche & Uncopyable Expertise to become THE choice for your dream client. Register today ??
Welcome to another edition of Invisible to Influential.
This month, I want to share with you some valuable insights into unleashing the power of brand archetypes to create a unique, uncopyable, and unforgettable brand experience.
Brand archetypes are universal symbols and themes that resonate deeply with human consciousness, allowing you to create a powerful emotional bond with your audience.
Here's a quick exercise for you:
Which set of words resonate with you the most? A, B, C, or D? Add your preference in the comments and I'll let you know which of the Brand Archetypes this relates to.
Why are Brand Archetypes so powerful when you integrate them into your marketing and message? Certain words and phrases not only can depict who you are (and your unique, uncopyable and unforgettable blend of who you are), but can also resonate with your ideal client. When they read, listen, or watch your content, there's something about you that stands out!
Here's another exercise:
When determining what makes us unique, uncoypable, and unforgettable through the lens of the 12 Brand Archetypes, another area we look at are the unique gifts.
Considering we each have a Leading, Influencing, and Balancing Archetype, this may mean we resonate with more than one, however it's the gift of our leading Archetype that is often the most prominent.
Which of these 12 Gifts stands out for you? Let me know in the comments and I'll share what Archetype that gift belongs to.
In a recent episode of the Ambitious Entrepreneur Show, I delved into the transformative impact of brand archetypes on a brand's identity and positioning.
I walked through the concept of the leading, influencing, and balancing archetypes, and how they shape your brand's message, identity, and the kind of experience you create for your ideal clients.
But the real magic happens when you identify your unique blend of brand archetypes and infuse them into every aspect of your brand. It's how you can create a truly unforgettable experience that sets you apart from your competition.
If you're excited to discover your own blend of archetypes and learn how to leverage them to define your brand and create an unforgettable experience for your audience, I've got a special opportunity for you.
In April, I'll be hosting a round table intensive where you'll have the chance to identify your brand archetypes, learn how to leverage this information to define your unique brand, and even explore creating a signature program that practically enrolls clients for you.
If you're ready to unleash the power of your brand archetypes and create a brand experience that's truly unique, uncopyable, and unforgettable, this Roundtable Intensive is for you.
Head over to www.Industrythoughtleaderacademy.com/Roundtable to find out more about this opportunity and secure your spot in the round table intensive.
I'm looking forward to seeing you there and supporting you in creating an unforgettable brand experience. Let's show the world the power of your unique brand archetypes!
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?? Key Takeaways:
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1. Understanding Brand Archetypes:
Discover how brand archetypes, universal symbols and themes ingrained in human consciousness for centuries, can be leveraged to create a powerful emotional bond with your audience.
2. Unleashing Your Unique Blend:
Learn how to identify your leading, influencing, and balancing archetypes to define and create a unique, uncopyable, and unforgettable brand experience that resonates with and stands out to your ideal clients.
3. Positioning Yourself as the Choice:
Find out how embracing your unique blend of archetypes can help you to position yourself as the choice versus just a choice in your industry, creating an experience that only you can offer.
Invitation to our upcoming ROUNDTABLE INTENSIVE:
From Invisible to Influential Trusted Authority - become THE choice with your own Signature Program that'll practically enroll clients for you!
Feel like the world’s best kept secret despite your rich and diverse knowledge and expertise (which you know can transform the lives of your clients) and all of the hard work you've put into marketing your business?
If you can relate, this event is just for you! Come to our Invisible to Influential Trusted Authority - THE choice with your own Signature Program (that'll practically enroll clients for you) 2-Day Roundtable Intensive and learn:
Day 1: Your Unique, Uncopyable, and Unforgettable Brand and Message that'll position you as THE choice vs just A choice when your ideal client is ready to move forward - starts here, including:?
Day 2: Your Unique, Uncopyable, and Unforgettable Signature Program that'll practically enroll clients for you, starts here.
Register your interest here: www.IndustryThoughtLeaderAcademy.com/Roundtable
About Annemarie Cross:
Annemarie Cross is the CEO and Founder of Ambitious Entrepreneur Podcast Network and Industry Thought Leader Academy, and author of Industry Thought Leader: From Invisible to Influential (and Profitable) with a Podcast.?
Dubbed ‘The Podcasting Queen,’ she is an award-winning podcast host and is recognized as a pioneer in the podcasting space having started her first co-hosted podcast in 2008. Over the years her podcasts have been syndicated on both National and International Radio and listed among the top podcasts for Entrepreneurs and small business worldwide. ?
Cited as one of the Top 20 Business Coaches in Melbourne - Australia, it was Annemarie’s most significant business setback that turned out to be a blessing in disguise, propelling her towards where she is today.?
The valuable lessons she gained from that experience now serve as the cornerstone of her teachings as she continues to support multi-passionate consultants and coaches who struggle to take their diverse knowledge and expertise and create a concise and compelling message that cuts through the noise and positions them as THE choice vs just A choice with their ideal customer, along with a robust podcast strategy so they can begin nurturing listeners into leads from their very first episode.?
Projects Director at SUCH Developments | Leading Sustainable Urban Development Movement
7 个月Good day from Lismore, NSW. We will travel around Australia on a CYERTRUCK for six months starting at the end of September 2024. I will give myself until the end of April 2024 to assemble a team to travel with me. I will travel a total of 22,000k. ?I will raise a minimum of AU$1,500.000.00. Those who have helped me are the people. 1.????Nurses and Doctors 2.????Base Hospital and Ballina Rehabilitation Hospital 3.????NSW Ambulance Service 4.????All?my friends who are worse than me and people who have helped me. Lismore—Lismore Council—GSAC Baths. 5.????Neuralink will help those who are worse off than me. 6.????I take two Tesla Optimus robots. 7.????Promote of Tesla – Cybertruck, Starlink, Optimus 8.????Promote the CYBERTRUCK to the State Government and Police forces of States. We are looking for four team members to accompany me around Australia.?We will take a camera and sound team to record all events. I had a stroke on 4 July 2019. My wife saves me. I have been swimming three days a week since January 2023 and will continue at the above locations. I am now swimming 120 lengths, 25m, at Goonellabah Pool, which has a total length of 3,000m. We are going around Australia at the end of September and other topics. ?? Ian Cleland ?