Creating personalized experiences that build long-term loyalty

Loyalty can grow when you fully understand your customers’ expectations and consistently meet them. This month, we examine how tokenization can help you do both.

What’s new with tokenization?

Tokenization can be more than just a payment security tool—it can help you understand complex buying behaviors and create personalized shopping experiences.

Unlocking the value of network tokenization

Network tokens can help power secure, innovative payment experiences across payment channels that help eliminate checkout friction and increase authorization rates.

See tokenization in action with SevenRooms

SevenRooms helps hospitality businesses deliver next-level guest experiences and personalized offers and rewards—and tokenization is helping power it all.

Disclaimer

Comparisons, statistics, research and recommendations are provided “AS IS” and intended for informational purposes only and should not be relied upon for operational, marketing, legal, technical, tax, financial or other advice. Visa neither makes any warranty or representation as to the completeness or accuracy of the information within this document, nor assumes any liability or responsibility that may result from reliance on such information. The Information contained herein is not intended as investment or legal advice, and readers are encouraged to seek the advice of a competent professional where such advice is required.