Creating Opportunities

In digital marketing, we set goals to improve reach, number of clicks, and sales.

• It seems like there is an app or website for almost everything. From an electronic device, we can work and conduct business, go to school, see a doctor, workout, meet with family and friends, and get groceries, prescriptions, and meals delivered. We may have to make a conscious effort to connect with others.?

In professional networking, we may also set goals to learn about an industry, learn a software tool/earn a certification, help land a new job, discuss project/consulting work, share knowledge/ give back.

• It could be a simple goal- to attend one networking event per month. But, does that mean you go to the same group every month? Will you challenge yourself to meet new people each time? Will you try out additional groups? Will you follow-up and foster building a connection with the people you have met?

Networking in Person

It is helpful to know why you want to network, but it also helps to be open to opportunities. You might find out, and create opportunities that you didn’t even know were available!?

Recently, I participated in a few in person networking events: Greater Austin Asian Chamber of Commerce(GAACC) Women's Club monthly lunch, and Women In Product-Austin Monthly event. While my main goal of networking is to learn of companies and people hiring for my next position, I am happy to share knowledge, ask questions, and follow-up. When I connect with someone new, I can usually find something in common to talk about. I am also someone who still hands out business cards:

• Front - LinkedIn version: Looking for product marketing or program manager roles
• Back-? How I can help: practicing work-life balance, advocating for yourself,?improving? marketing for a business, job search

Staying Connected with your Network

Cultivating your network is important to maintaining connections and building rapport. Everyone is busy and has their own list of priorities. But, most people you meet, and take the time to stay in touch with, are happy to help. This is the power of networking and establishing a mutually beneficial professional relationship.?advocateforyourself #worklifebalance #networking #supportingeachother #empowerment AnitaB.org

Recent opportunities that arose from networking:

• International Yoga Day, June 22: Partner with 6 other teachers, Austin
• #IAmRemarkable Week, July 8-12 Teacher: Wellness mornings, Virtual
• #IAmRemarkable Workshop, Oct.10 Facilitator: Auto Industry Conference, Toronto
• IEEE, Women in Circuits Retreat, Oct.TBD KeyNote Speaker: Virtual

What opportunities have you discovered and pursued through networking?