Creating experiences and memories.
Neal Petersen - Keynote speaker, TEDx, Author
#Keynote speaker / CEO, leadership coach / world-class history-making extreme #adventurer and #award-winning author.
The concept of AirBnB has had huge impact on the accommodations market. It has created so many more options previously not available. The traveling population is no longer stuck in hotels that have failed to meet the new market and expectation levels. There is no one shoe fits all. The challenge lays in now having too many options. The alternatives to a hotel range from a home, to a tree house to even a decommissioned airline. Knowing what one is looking for can be tough, but once that hurdle has been overcome and a location, price and type of accommodation figured out, then what? How does one choose beyond the basics and for the wish list?
This is where reviews come into play. It is not just the experience that a host creates and the nice marketing descriptions. It is how the customer perceives the total package and this is where guest reviews are paramount. I entered the short term accommodations model to solve a critical issue of having several homes that were very unique and personal to us in different countries. As we can only live in one place at a time and travel extensively, our homes were idle and not having the lived in feel that made them so special. We entered the vacation market to share our homes and retain that valuable energy flowing. To our surprise, the real energy has come from the guest books we keep as to what the experience of our guests are, and their online posting. Reviews and feedback not only improves the experiences of others, but shows what it is that guests appreciate most about what you have created that has brought something special into their lives. It has become a true sharing for us and memories for our guests. It is not what your perceived, but what you have created that others have come to see and appreciate, and then share. We are all in the business of reaching the ability to elevate others and in return we have tangibles that cannot be tallied on a spreadsheet.
Happy travels,
Neal
https://www.airbnb.com/users/show/95549865