?? Creating assets without a designer?

Hey, Game Changer! ???

Last week I shared templates and tips on how you can launch webinar landing pages that convert – without a designer. But that's not the only thing you need a designer for.

So, this week I'm sharing more templates that will help you promote and repurpose your webinar content, quickly – without tapping into your design team.?

[Access the templates]

Here are 5 design templates I use for our Game Changers webinar series:?

1. Featured speaker image: This is a no brainer image you'll want to create since you’ll need to include one as the registration graphic. At the very least, you’ll want to include the speakers photo, name, title, company logo, and the name of your series. If you want to use this image for multiple purposes, you'll also want to include the date and time of the session.
2. Count-down graphic: I like using graphics or gifs that show the count-down until the session. It gives potential registrants a sense of urgency to register and join the session live – helping boost your turnout.?
3. Infographic: After each session, think about turning some of the key takeaways into an infographic. If you have recurring questions that you ask every speaker, it’ll be easy to quickly turn those into key highlights and sections of your infographic.
4. Actionable carousels: Carousels are a highly engaging format on LinkedIn. If a speaker talks through a list of tactics, strategies, etc. you can turn these into actionable insights for your audience to start implementing into their own business.
5. Engaging video clips: Videos are also great when driving engagement with your audience. Turn your webinars into short snippets and send them to speakers so that they can share them with their network – naturally exposing your brand to a larger audience.

What tools I use: To customize these templates I only use 2 tools – Canva & Descript. They are engrained into the core webinar promotion and repurposing workflows I use. However, for repurposing each session into blog articles, social posts, and transcripts, I use Sequel AI.

NEXT UP ON GAME CHANGERS

[March 5th] How to create data-driven content that drives pipeline Feat. Nivas Ravichandran , Head of Marketing at Spendflo

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[March 12th] The #1 mistake that every content marketer makes – and how to avoid it Feat. Ross Simmonds , CEO & Founder of Foundation Marketing

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[March 21st] The puffer fish technique: How to make your brand look bigger with a small team Feat. Maura Rivera , CMO at Qualified

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OTHER NEWS

[Hot on Social] Lusine Sargsyan , Demand Gen Master at Userpilot , reached out to 50 B2B Marketers to better understand "the power of webinars". You might be surprised with her findings .

[B2BMX] Are you going to be at B2BMX? I'll be there filming snappy videos with Marketers about hot takes on efficiency, top Demand Gen strategies, and more. Nominate someone or yourself to be on our mini Game Changers series.

See you next week!