Create a Goals Book

This is Part 3 of 4, here is the link to part 1 & part 2

Collect pictures, images and text that describe or illustrate your goals. Put them in a book, and read it everyday.

Our personal lists are wide and varied and include things that often just seemed like an interesting idea at the time. But, either individually or together, we have started and mostly achieved over 90 percent of the items we wrote on these lists.

Why writing a list works

Have you ever noticed that when you read a newspaper or magazine, you see some articles but not others? You may feel that you’ve read everything in that paper until someone asks if you read a particular article and you can’t recall seeing it. You then re-read the paper and discover that the article fills an entire page! But you didn’t see it. This is because your RAS is a target-seeking mechanism that only lets you see things related to the thoughts and ideas you’ve put into it.

Your RAS only seeks out things relative to what has been programmed into it and ignores the rest. If, for example, you decide to think only about tigers, everywhere you look you’ll see stories, movies and information about tigers. You’ll see tigers on the television, on the Internet, in magazines, on cereal packets and on advertising billboards, and you’ll hear people talking about tigers. Yet prior to deciding to think about tigers, you probably never saw anything about them.

Why handwriting your list is so important

Studies show that you are 42 percent more likely to achieve your goals just by handwriting them. When you use a keyboard to type, it only involves eight different movements of your fingers and this uses only a small number neural connections in your brain. Handwriting can involve a range of up to 10,000 movements and creates thousands of neural paths in your brain. Writing your goals activates your RAS and instructs your subconscious to work on them, whether you are thinking about them or not.

When you decide exactly what you want to do, have, or become, your RAS will begin to seek out the ways to do it. Once you put the thought into your mind, you’ll begin to see, read and hear things about it. It’s that simple. And this is what very few people ever do.

Constantly re-reading your written list of goals will soon clarify how important or unimportant each item really is to you. Keep adding to your list, modifying it, and subtracting from it. After a while, some of the items will keep re-appearing on it because these are the ones that will have the most meaning for you. Put a copy in any location where you can always see it. As you think of new things, add them to the list. The longer your list, the better.

The difference between millionaires and billionaires

A study of wealthy people in the 1970s was conducted to determine the main differences between millionaires and billionaires. While both groups were wealthy, the researchers wanted to know why one group was so dramatically wealthier than the other. After three years of research, the one point that was the most similar between the two was that both groups knew exactly what they wanted. But the billionaires had clearly written lists of their ideas, goals and objectives.

While the millionaires were equally passionate about their goals and knew exactly what they wanted, they had a significantly lower incidence of written plans than did the billionaires.

The message here is clear. Make a list of your goals – in handwriting.

Want to hear more from Allan?

He will be making a rare appearance in the UK for this year National Sales Conference alongside Sir Clive Woodward on the 30th November 2017

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