Create an Engaging Real Estate Experience With Handwritten Notes (+Templates]

Are you a real estate agent looking to attract new homebuyers? This article shares expert techniques for mastering handwritten notes and provides five free note templates to capture the attention of your target market.?

Read on to discover how to create an engaging user experience for your prospective homebuyers!

6 Expert Handwritten Note Tips Learned After Sending Thousands of Notes to Clients

If you're looking to increase your success rate in capturing sales leads, we can help.?

Here, we share the expert techniques learned after sending handwritten notes to thousands of clients.?

From creating powerful and eye-catching notes to standing out from the competition - discover how to master the art of handwritten notes today!

• To stand out, you've gotta be patient with any marketing channel, including handwritten notes. If you wanna grow your business, commit to investing in this approach for at least a few years and mail to each prospect multiple times. The key is to be persistent and consistent. We get results when we're consistently marketing to people and putting in consistent effort.
• It is important to use a genuine first-class postage stamp to avoid the impression that your handwritten notes were part of a mass mailing. Although the disparity between a first-class stamp and a presorted one may seem insignificant, the "PRESORTED" label printed at the bottom of the latter will be noticed by your recipients.
• Consider incorporating distinct QR code stickers on your handwritten cards to enhance your ability to track ROI and direct recipients to your website. This will allow you to seamlessly guide note receivers to learn more about you, submit leads, book calls, place orders, or contact you. If you are outsourcing your note-taking, ensure that the service provider applies personalized QR code stickers and sends real-time scan alerts containing complete contact information for each individual.
• To increase the likelihood the receiver retains and exhibits your handwritten note, the illustration on the front of the notecard should transform it into a cherished keepsake. This graphic should include an exclusive drawing, painting, or filtered photograph corresponding with your organization or a nearby landmark that the recipient values. Steer clear of incorporating logos or images of yourself since such graphics are unlikely to be displayed on a kitchen counter.
• Regardless of the state of the market, handwritten notes remain an effective tool for businesses. Companies that retreat during challenging market conditions risk being overshadowed by those that persist in engaging and investing in marketing efforts. Marketing efforts continue to generate sales, even without immediate returns. Therefore, send notes that enlighten, inform, amaze, please, impress, and foster stronger relationships with your target audience.
• When selecting a company to handle handwritten note campaigns, choose one that has executed numerous successful campaigns. This way, they will possess a catalog of effective templates that can be adapted for any industry or occasion, such as prospecting, client retention, expressing gratitude, extending congratulations, welcoming new customers, and offering apologies. Request testimonials and use-case scenarios to understand how the service performed for other clients in your particular niche. This will help you assess the company's ability to deliver the desired results.

4 Free Handwritten Note Templates for Marketing to First-Time Home Buyers

Building a rapport with home buyers is crucial for developing a successful career as a real estate agent. A great way to establish a personal connection is through handwritten notes.?

These notes are an inexpensive and effective method to express gratitude, welcome new clients, and follow up after showings. However, creating the perfect note can be time-consuming and challenging.?

That's why we've compiled a list of free handwritten note templates for real estate marketing to first-time home buyers. These templates will help you connect with clients genuinely and memorably while saving time and effort.

1. Just Listed a Home Near You

Hello [first name],

I’m [sender] writing to share that your neighbors have recently put their property at [address] in [city] on the market.?

In line with our proactive marketing strategy, [company name] promised to reach out to the surrounding community to identify potential buyers who might be eager to join this lovely neighborhood.

Should you or anyone in your network be interested in learning more about this property, simply scan the QR code provided below to access all the relevant details.

We appreciate your assistance and look forward to helping you welcome a fantastic new neighbor.

Warm regards,

[sender]

2. Just Sold a Home Near You

Greetings [first name],

I’m excited to inform you I, [sender], with [company name], recently sold a property located at [address] in [city], which happens to be your neighbor's home. The sale attracted multiple offers, eventually selling for $[number].

Families are still showing interest in this property, and I’ve started keeping a list of prospective buyers keen to move into the area. This development brings me to ask if you’ve ever considered selling your home, provided the price is right.

Should you be interested, please don't hesitate to scan the QR code below. I understand your time is valuable, and I won't take up more than a few minutes of it.

Warm regards,

[sender]

3. Cold Introduction

Hello [first name],

This is [sender], a real estate agent affiliated with [company name], reaching out to you. I wanted to introduce myself and offer my assistance in any way possible.

Having been a resident in the area for over [number] years, I’ve been helping individuals with their real estate requirements beyond just buying and selling homes. My services include property valuations, updates on the housing market, as well as professional referrals.

Should any of this be helpful to you or anyone you may know, I’m more than happy to serve as your reliable resource. Feel free to use the QR code below to contact me, or simply call or text me at [phone number].

Best regards,

[sender]

4. Expired Listing

Greetings [first name],

I’m [sender], and I couldn't help but notice your [city] listing for [address] on [real estate platform] expired last week. I understand selling a property can be a challenging process.

Given that your home is situated in [city, town, postcode], I would like to extend my assistance. I’ve been serving homeowners in this area for [number of years], facilitating quick sales without sacrificing the final sale price.

Additionally, I can diagnose any problems that could hinder the chances of a successful sale.

Are you interested in having a brief conversation to see if my services could benefit you? Scan the QR code to choose a date and time!

Best regards,

[sender]

5. Event Invite

Dear [first name],

I’m [sender]. I wanted to reach out and extend an invitation to [company name]’s upcoming community event, [event name], taking place on [date] at [time] at [location].?

This event will be a wonderful opportunity to connect with your neighbors, participate in fun activities, and enjoy some delicious refreshments. As a valued member of our community, your presence at this event would mean a lot to us.?

We will adhere to all COVID-19 protocols to ensure everyone's safety. Feel free to bring along any family members or friends who would enjoy this event.

I look forward to seeing you there!

Best,

[sender]

Creating an engaging user experience for prospective homebuyers is essential if you want to distinguish yourself from other agents in the industry.?

Following the tips discussed and using our free note templates, you can build trust with your target audience and increase your sales leads.?

It pays to invest in delivering an excellent customer experience, so start crafting those handwritten notes today!