Create content that SELLS

Create content that SELLS

Are you stumped for content??

It’s one thing to come up with clever ideas, but creating and sharing content that actually leads to sales is a whole other thing!

Your content needs to be clear and concise.

If it’s not, it won’t be effective in attracting clients, it will be difficult to understand and it will be boring.?

So, if you’re stuck, confused, tired, or uncomfortable with the way you’ve been creating content, I’ve got some good news.???

It’s possible to create juicy content that magnetises your ideal clients in a really easeful way.

Let me show you how!

I’m going to break down the exact process I use to create clear and precise content - the same process I teach inside my Mastermind and Inner Circle.?

First and foremost, it’s about getting crystal clear on your why and your soul’s deeper purpose.?

Take the time to answer the following questions.

This isn’t about strategic business planning but about understanding yourself on a deeper energetic level, which will impact every single thing you do.?

  • Why do you believe that your energy has led you to start a business?
  • What are you trying to achieve in connection with your deeper purpose?

These questions don’t have one word answers. Make sure you really take the time to ponder.

When you’re clear on your soul’s deeper purpose you’ll stop trying to create based on the restrictions society gives you and you’ll start creating from an abundant, magnetic place that can’t help but attract your dream client.

You don’t have to succumb to the way social media is adjusting you to perform. Don’t worry about algorithms and trends. Putting soul led content out there is WAY more effective.?

As a spiritual frequency source, there is NOTHING that can keep you back from getting your message out there.?

Next, you need to understand your ideal soul mate client.?

This is the brainstorming exercise I’ve done in my business and what I teach to my clients. When you take the time to do this, you won’t believe how easy the content begins to flow!?

Get a pen and paper out and list all the types of personas who can benefit from what you already offer.?

Some examples might be:

  • Mother on maternity leave
  • Online coach wanting to segment and create new income streams
  • Business owner who sold brick and mortar store and wants to open an online business

Then, complete 4 columns underneath each persona.

#1: What is their current reality?

What are they doing in their day to day??

#2: What are they doing to create their problem?

Every persona has a problem. What are they doing or not doing that is keeping them stuck??

#3: What is their energetic state??

How are they feeling each day??

#4: What is their future state?

What do they want and how do they want to feel?

If you really take the time with this activity, clear and concise content will just start flowing and you will magnetise the clients you dream of serving.?

Your soul mate client is looking for someone who speaks the language of their soul.?

How will they know it’s YOU unless you make it clear with your messaging?

Coming up with content that sells is about getting to know your soul, the clients your soul wants to serve, and being able to attract and magnetise those clients from there.?

I recently released a podcast episode all about this topic and it was FIRE!

I spoke in detail about my content process and shared exactly what I wrote when I did this brainstorming activity for my business.?

Check it out!

Karen Lewis

Experienced HR Professional | Life Coach | Mental Health Advocate

2 年

Great article and I loved the podcast too Ruby! Thanks for sharing!! ??

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Kat May Jeffrey

Experienced Customer Centric Leader with over 20yrs Experience ?? Coach & Capability Expert ?? L&D Professional ?????? Agile Enthusiast ?? Growth & Learning Mindset Advocate ??

2 年

Such a great piece! Ruby Lee ??????? Thank you for sharing!

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