Crafting Our New Homepage Video - the BTS

First impressions are virtual. Recognizing this, we've revamped our homepage with a new one-minute video that encapsulates the essence of our product. I'm excited to share a behind-the-scenes look at how our team turned vision into reality, enhancing visitor engagement right from the start.

1. Capturing the Perfect Footage

Our journey began with Screen Studio, a tool that proves indispensable for high-resolution screen recordings—even offline! Its user-friendly interface allowed us to capture our software in action smoothly and efficiently, ensuring every feature was beautifully highlighted. While we also love tools like Loom, Screen Studio's superior resolution gave our footage the pristine quality we desired.

2. Masterful Editing

With raw footage in hand, our next stop was DaVinci Resolve. This powerful, free editing software offered by Blackmagic Design enabled us to refine our video with professional-grade tools. The intuitive layout and rich features of DaVinci Resolve allowed our team to cut, splice, color correct, and fine-tune the visuals, transforming the raw footage into a polished narrative about our product.

3. Enhancing with Custom Music

To truly set our video apart, we added a custom soundtrack generated via UdiO. With just a few clicks, UdiO provided us with unique, royalty-free background music tailored to our video’s tone and pace. This not only elevated the production value but also reinforced the video's emotive pull without any licensing hurdles.

4. Sharing Our Story

Once our video met our standards of perfection, we uploaded it to YouTube, enabling easy distribution and accessibility. Embedding the YouTube link on our homepage, hosted on Webflow, allowed us to integrate the video seamlessly, ensuring every visitor to our site was greeted with our engaging new introduction.

5. The Final Touch

Integrating the video into our Webflow-hosted website was the final step. The process is straightforward, thanks to Webflow’s user-friendly dashboard, which supports multimedia content flawlessly. Now, our video stands front and center on the homepage, inviting visitors to learn about our product in a dynamic and informative way.

Feel free to check out our new homepage video. We're quite happy with what we've created and excited to see how it helps us connect with our audience.

We'd love to hear your thoughts! What do you think of the result of our new homepage video? Do you have any insights on our process? Feel free to share your feedback in the comments below.