Craft

Craft

Intro ??

Before you start crafting, you need to experiment, test, and explore various methods, techniques, and environments.

As a lawyer, I have iterated and iterated and iterated over my 10 years of practicing law. I have largely followed a blueprint that has gone something like:

  1. The current way of doing things no longer makes sense because it is inefficient, ineffective, outdated, boring, unaligned with my values, not a reflection of who I am any longer, etc.
  2. I am going to do something about it and create a new way.
  3. I disrupt the status quo by implementing a new process, tool, system, way, method, message, brand, logo, content, etc.
  4. I see how the disruption/change feels.
  5. I repeat from step 1.

The creative ideation process does not have a limit, but in the end you need to start crafting. Creative ideas are great. Brainstorming is great. But that only gets you so far. Action is needed. A painting stuck in an artists mind does no one else any good. You have to get messy, allowing paint to fly, sawdust to blow, and clay to mold.

I have entered into the crafting phase. I feel like the culmination of a decade of creative iteration has led me to a period of crafting. It is time to build something instead of constantly experimenting.

Book Worth Reading ??

Rick Rubin's The Creative Act: A Way of Being.

Tidbit/Tip ??

Listen to what the universe is telling you. Many times we don't pay attention to the feedback we are receiving from friends, clients, family, the donut shop owner, etc. Stop and listen. Be open and receptive to what life is already providing. The answers are usually waiting for you even if in whispers.

Podcast ??

Season 3 starts recording next week! In the meantime, check out 40 amazing conversations that have already taken place with newfangled lawyers all over the globe.

The Newfangled Lawyer Services

There are 2 dope ways to work with me:

  1. Branding agency: Okay here is the deal: lawyers and law firms looking to brand, rebrand, tell their story in a fresh and unique way need some help. This is where I come in. I've done the work. I've experimented. I've learned how to unlock personal narrative and unique characteristics to create a distinct brand. Stop conforming. Stick out. Hit me up.
  2. Speaking/Attorney Training: Bring me in for an hour, a half-day, or for a full-day retreat style training. Cover topics like business development, personal branding, value-alignment, and more. Submit inquiry - booking for 2024.


Howard T. Duncan

Attorney at Duncan Law Office

6 个月

Very interesting and lotss to think about !!

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