Cracking the Instagram Algorithm

Have you wondered what it takes to grow on Instagram? Think there's a magical formula that you need to skyrocket to the top?

There is no magical trick to get to the top. It takes strategy, consistency, and engagement.

Step 1: When building out strategy, start by defining your niche.

Take it a step further by sub niching down one more time.

For example, if I were to focus on fitness, you may think this market is saturated already. So let's focus on fitness for dads who just don't have time to workout with kids.

You will find you have a better targeted audience to share content with and relate better with.

Step 2: Create a clear bio to explain why someone should follow you and what your expertise is.

Use keywords and share your social proof.

Create a call to action with a freebie link or where they can go for more value.

Step 3: Utilize Hashtags in your captions or comments.

Find hashtags that are low volume.

The point is to avoid burying your post in the feed. We want to it be at the top.

Find 10 hashtags in your field of expertise.

Find 10 hashtags of what your customers are looking up.

Use 10 hashtags describing the image.

Use up to 30 hashtags on Instagram to create awareness. Start recording which hashtags you use. It is ok to reuse hashtags.

Step 4: This will change the way you think about social!

Follow your competition.

Provide additional value to their posts. Be positive.

Let their customers notice you and how well you provide additional value.

Embrace competition- There's enough of the market to share!

This is a beginning strategy to help build your presence on Instagram. For a more in depth strategy to get started growing on Instagram, contact me today for a custom plan to grow your social media.