Cracking the Code: The Secret Language of Deal Making

What separates the top 1% of deal makers from the rest??

It's not luck…

But their knack for leveraging industry jargon.

The moment you start seeking funding or new business from high net worth individuals or institutions, you enter a high-stakes game.?

Insiders can spot an outsider a mile off if you don't speak their language.?

The language of big money.

Sadly, Rosetta Stone can't guide you, but here are 4 strategies I've found useful to shape your BIG IDEA, knowing when to step up, when to step back, and crucially, how to assert your worth.

This is more than just pitching; it's about crafting a powerful story that strikes a chord with your audience at a core level.

Controlling Opposing Frames & Positioning “The Pitch”

The first step to deal-making language mastery is understanding the power of framing. Oren Klaff's STRONG method can be your go-to strategy here - set the frame, tell the story, reveal the intrigue, offer the prize, nail the hook point, and get a decision.?

Being able to control the frame gives you a significant edge in any negotiation. It's about keeping the conversation on your terms, not getting bogged down in trivial details or objections from the other party.

Establish High Status

You can create high status in any scenario. But it's not about bragging about your wins, being conceited, or pretending to be someone else.?

High status means proving that you are the prize to be won, achieved through cool assertiveness, brevity, and not being easily shaken.?

Know When to Strategically Step Back?

Smart deal-making involves a fine balance of pushing for what you want and stepping back when required.?

This push and pull creates a tension that keeps the other party captivated. It's about knowing when to push and when to ease off, creating urgency without desperation.?

To your continued success ???

-Mike Murphy, Creator of TextTonality?