The countdown begins, and we're so excited!?

Hi, everyone!

What an eventful month it’s been. From launching our latest product— Zoho Apptics —to building a powerful security stack for businesses and meticulously prepping for our annual user conference,?the office has been abuzz.

Read on to find out what else we’ve been up to this past month.??

Zoholics India 2024 is here ??

Our annual user conference is back in Bengaluru this September, and we're thrilled to share the news with you!

We loved having our users, partners, and other Zoho enthusiasts with us last year, and this year, we're hoping to make the experience even more immersive and exciting for all of you.

Join us to gain insights from our leaders, meet our team, and connect with fellow users.

Be sure to snap up these early bird tickets before they sell out ???

Go on, save yourself a spot!

Cueing you in on our latest innovation

Introducing Zoho Apptics —our all-in-one application analytics solution! It offers 360-degree in-app usage analytics and performance monitoring, all while prioritizing user privacy and data safety.

And the best part? It'll take you only three steps and about 15 minutes to get started! ??

Have a look and tell us what you think.

Security shouldn't be an afterthought. It's the foundation of a thriving digital business.

At Zoho, we're dedicated to safeguarding both personal and business data. This month, we're rolling out our robust new security stack to help businesses defend against increasingly sophisticated cyber attacks.

And here's a video of Chandramouli Dorai , senior evangelist of cyber solutions, expanding on the current cyberthreat landscape and our best practices for security and privacy .

We recently helped Creo Coding turn a huge chunk of their new leads into customers ??

"My clients love that they can easily find times and book with me instead of playing email tag, where we go back and forth trying to find specific times."

- Travis Johnston, Owner, Creo Coding

With Zoho Bookings , they were able to help their customers schedule bookings seamlessly, improve their team's productivity, and boost customer experience. Creo Coding has also reported a whopping 100-150% monthly increase in client appointments!

The Long Game

Are acquisitions driven by strategic necessity or just financial capability??Despite making headlines, the truth is they're not always as successful as you'd expect.

This is because integrating two companies involves more than just paperwork; it demands cultural alignment.

Without a strategic approach, cultural differences can fragment teams, creating conflicting priorities and making it difficult to achieve goals.

While a cultural fit between the buyer and the acquired company is pivotal in determining the success of an acquisition, it isn't the only factor. Head to our blog to learn more.

A sneak peek from Zoholics US 2024

This year, at Zoholics Austin, we had some of our attendees engage in a lively game of Never Have I Ever, sharing workplace memories ranging from hilarious to embarrassing.

Here are just a few moments that had us breaking into a smile—push play and see for yourself!

At the event, we also announced early access to Zoho CRM for Everyone . Head to the link to see what Prashanth “PVK” Krishnaswami had to say about its capabilities and read Raju Vegesna 's breakdown of the latest upgrades we've made to our collaboration portfolio.

Women in Engineering Day

Our engineers constantly push the boundaries of technology, making new innovations possible?and inspiring?and impressing?us every single day.

This year, we've rounded up some of them to share their stories and insights , illuminating the path for future generations of women in tech.

From the horse's mouth

Hyther Nizam , director of technology, discusses how AI can become an ally in creating culturally conscious workspaces . At the same time, he cautions us that AI is not inherently unbiased and explores how we, at Zoho, judiciously use it.

Humans of Zoho

Meet Srimathy Lakshmikanthan , a Carnatic music connoisseur, vathakuzhambu lover, and product manager.

She believes "every challenge is an opportunity waiting to be explored," and encourages us all to welcome new challenges. We've had a fantastic time working with her these past 13 years. Here's to many more ??

Head here to read more.

And that’s all for this edition! For more product updates, be sure to subscribe to Zoho Buzz.

Please DM us if you’d like to share any feedback and suggestions. As always, we’re all ears.

See you next time! ????