Corrily's top 5 pricing articles in 2023

Corrily's top 5 pricing articles in 2023

2023 has proven to be another transformative year for the tech industry, the broader economy, and Corrily. Our mission of empowering companies to leverage pricing as a catalyst for growth has never been more pertinent.

Throughout all of this, one thing that’s been constant is Corrily’s goal of engaging in meaningful conversations with customers, prospects, and friends into the evolving landscape of monetization challenges.

As we slowly get into the groove of all things 2024, let's look back at our top 5 pricing-related blog posts in 2023:

No. 5: Why Using Web Experimentation Platforms for Price Testing is Suboptimal

While web experimentation platforms can assist with simplistic, one-time tests, they are not designed to meet the evolving pricing needs of a business. Establishing a reliable infrastructure for pricing optimization is not only complex and expensive, but it also takes the company's focus away from improving its products.

This article discusses why using web experimentation platforms for price testing is suboptimal and why it's optimal to have a platform specifically designed for price experimentation.

No. 4: 10 Practical Examples on How to Optimize your Subscription Paywalls

In the competitive world of subscription-based businesses, an effective?paywall strategy?is essential for maximizing conversions and revenue.

This article delves into 10 detailed best practices for optimizing subscription paywalls, supported by examples from successful mid-tier companies.

No. 3: Essential Metrics for Product-Led Growth Companies

Metrics play a key role in any growth strategy, to measure results and optimize the winners, but product-led growth (PLG) companies have to focus on a different set of metrics than their more traditional counterparts.

This article is a guest post by Veed.io Senior Product Manager (Monetization) Jurn van Wissen, discussing the metrics that Product-Led Growth (PLG) companies have to focus on, and sharing best practices for using metrics in PLG.

No. 2: What Should Your SaaS Monetization Model Be?

In the SaaS world, pricing and packaging (P&P) go together. Despite the key focus on how much to charge customers, a successful monetization model mainly focuses on how we charge our customers. There is no holy grail in SaaS Monetization and crafting your P&P but what’s important to remember is that it is not a one-time exercise but rather a continuous effort, especially as your business scales and evolves.

This article is a guest post by Salesforce Senior Manager for Pricing Strategy Shah Choudhury, discussing different SaaS monetization models and sharing best practices and solutions on how to leverage value metrics for your pricing and packaging.

No. 1: Pricing for AI Solutions

Generative AI (GenAI) was one of the most popular topics in 2023. Early in the year, we discussed the need to also be thinking about how to introduce GenAI into your pricing and packaging, on top of, or in parallel to introducing GenAI into your product.

This article looks at different product objectives, talks about cost structures and pricing options, and projects how AI tools would be monetized both in the short term and the long term.


We're excited to continue sharing our expertise, insights, and learnings, and to be a useful resource when it comes to pricing and monetization, especially monetizing AI ??

If your 2024 plans include taking a strategic look at monetization, you can book a free pricing review or try #PriceGPT to see what AI thinks of your pricing ??


?? Read 2022’s top 5 pricing articles here.

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