Corproach: The Pest of Corporate Coaching
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Corproach: The Pest of Corporate Coaching

In the corporate world, a bad coach can be just as persistent, irritating, and damaging as a cockroach—hence, the Corproach. These so-called "mentors" infest organizations with outdated advice, demotivating rhetoric, and meaningless jargon, all while avoiding accountability. Just like cockroaches thrive in the dark, Corproaches operate in ambiguity, dodging real challenges while spreading inefficiency. Their presence is hard to eliminate, and if left unchecked, they multiply, infecting teams with ineffective strategies and corporate nonsense.

It’s time to recognize the Corproach for what they are—a pest in the professional world. Here are the five signs to find out a corproach near you;

  1. Hard to Get Rid Of – Just like a cockroach survives in any environment, a bad corporate coach (Corproach) lingers in organizations, offering outdated, irrelevant advice but somehow still getting rehired.
  2. Spreads Toxicity – A Corproach, like a cockroach, contaminates the workspace with demotivating speeches, meaningless jargon, and counterproductive strategies, lowering morale instead of boosting it.
  3. Thrives in Darkness – Just as cockroaches hide in the shadows, a Corproach avoids accountability, dodges real challenges, and never addresses the actual issues employees face.
  4. Annoying Yet Resilient – Whether people roll their eyes or ignore them, Corproaches keep showing up, recycling the same tired corporate buzzwords like "synergy", “multiply” and "paradigm shift" without adding any real value.
  5. Multiplies If Not Stopped – One bad coach begets another—Corproaches network with other mediocre employees or partners, spreading their ineffective methods across departments and organizations like an infestation.

If you're seeking genuine advice for digital transformation or implementing LOS/LMS in the Lending & Leasing company — without the Corproach nonsense — drop your comment here.

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