Copy-Paste Global Digital Solutions for Indonesian Businesses?

Copy-Paste Global Digital Solutions for Indonesian Businesses?

Why can't we copy-paste global digital solutions for Indonesian businesses? Let me break it down!

Through my journey leading DOT Indonesia (www.dot.co.id) and helping almost 100 Indonesian companies for about 12 years, I've discovered that Indonesian businesses have unique characteristics that make customization not just preferred but crucial:

Cultural Integration

  • Business relationships heavily rely on the "kekeluargaan" principle
  • Decision-making often involves multiple stakeholders and consensus-building
  • Traditional business practices that need to be preserved

Complex Business Rules

  • Multi-layered distribution networks unique to our archipelago
  • Flexible payment terms based on trust and relationships
  • Local market dynamics that differ from region to region

Regulatory Landscape

  • Specific Indonesian compliance requirements
  • Regional regulations that vary by province
  • Tax systems with local considerations

The result? Off-the-shelf solutions often create more problems than they solve. It's like trying to fit a square peg in a round hole!

This is why DOT believes in "digitalization with a local wisdom"—where technology adapts to your business and the unique-humble-local touch, not vice versa.

Thoughts? What unique aspects of your business would you never want to compromise in digital transformation?


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