Big news in AI search, introducing SearchGPT
Yvette A. Elliott, MBA, Chartered Marketer
2x MarTech COO | AI Coach | Digital & AI Consultant | Leadership Expert | Digital Transformation | Top Digital Marketing Voice | Speaker | Educator | Creator of P for Platforms - Modernizing the 4P's Model
Open AI, owners of ChatGPT are launching SearchGPT AI Search.
It will directly compete with the world's #1 giant in the space, Google Search.
Remember I said it's coming? Well, here it is!
OpenAI is shaking up the search landscape with their new prototype, SearchGPT. Designed to deliver fast, accurate answers with clear, relevant sources, SearchGPT integrates the power of OpenAI's models with real-time information from the web. Currently being tested with a select group of users and publishers, this innovative approach promises to transform how we find information online.
Key Features of SearchGPT:
Empowering Publishers:
Future of Search:
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Comparing with Google’s AI Overviews:
Recently, Google introduced "AI Overviews" in some countries, using their generative AI model, Gemini, to create narrative-style summaries within search results. While this aims to save users time, the competitive edge lies in the evolving landscape of AI search features. Google's approach underscores the intense rivalry in the AI space, with both companies striving to redefine how we navigate online information.
As Sundar Pichai, CEO of Google, stated, "Google positions itself as a leader in integrating AI into everyday information retrieval, potentially reshaping how we navigate the vast ocean of online knowledge.”
Conclusion:
The battle between Google and OpenAI is heating up, but what does it mean for us, the users? Will we prefer AI conversational search results over the traditional click-and-find methods? Only time will tell, but one thing is certain: the future of search is here, and it's powered by AI.
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#AI #SearchGPT #OpenAI #Google #SearchEngineOptimization #SEO #Innovation #DigitalTransformation #DigitalMarketing
Management Consultant | Project Manager | Ex-Cambridge
7 个月SearchGPT looks like a game-changer with its conversational search experience and publisher engagement features. It's intriguing to see how it will compete with Google Search, especially with its focus on real-time, accurate answers and publisher control!
CEO @ OpenGravity
7 个月Yvette thanks for this update....there is so much information come at me everyday that your feed tends to be one of the few I can understand especially around complicated topics. Well done.
????Marketing Automation, AI Agents & Chatbots For Growing Entrepreneurs | Author: The Automatic Follow-up Formula | Get Clients on Autopilot | Scale Without Burnout ??Canada’s BBPA Women of Honour Recipient
7 个月The rise of AI in search is fascinating Yvette A. Elliott, MBA, Chartered Marketer. It seems we are on the brink of a new era in how we find information. For us as business owners and entrepreneurs it's a golden opportunity to ramp up our content game whether it's through traditional methods or AI powered conversations.
These are exciting times, Yvette. I was excited to learn about the introduction of SearchGPT because it can potentially revolutionize the way we find information online yet again. This makes me think of the first time we learned about search engines and then the launch of Google. It's interesting to see the commitment to supporting publishers and enhancing user engagement. Looking forward to seeing how this innovation presents itself. Thanks for sharing.
Founder, CE0 @ Dotfusion ?? Digital Modernization ?? B-Corp ??? Co-Host "Connect The Dots" Tech Talk Show.
7 个月Bring it! We have been calibrating SEO for robots for a bit readying for the change. Wait, what - isn't this what Siri was supposed to do years ago? ????