Copper company Teck's amazing work
Chris Windley
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All aboard the copper train, bus, coach, taxi, plane, ship, helicopter ...
Teck - website here - has been doing amazing work in Canada promoting the benefits of copper on Mass Transit systems, in Hospitals and in shopping malls.
Read about Teck's $10 Million support of the new St Paul's #Hospital here
I don't know the stats but these promotions and others are really raising the profile of Teck and #Copper in Western Canada and globally.
On their #Linkedin page there re some great videos, posts, Mass Transit test results etc etc
Done right this sort of promotion will have a really positive effect on the companies Brand Strength and eventually feed through into sales of copper, copper appliances and eg copper film and wraps.
The work is directly benefiting the community and so is certainly in the category of Corporate Social Responsibility.
Here in the UK we are building a copper community to educate people about the health benefits and cost savings of copper.
We will include all the copper companies that we can and try to benefit communities as much as possible.