Converting a Local Company to a Global Conglomerets
Vishnu Sultania
Managing Director at AKMV, Advisor to the United Nations(UNDP) and Government of Punjab
Does big dream leads to big success! Do we need to dream big to become bigger! Bigger does not imply sheer size and it may mean - Quality, specialization, invention, management, spiritualism, humanity and many more. The article that I am envisaging here is the dreaming big in terms of size, dreaming big in terms of geography, dreaming big in terms of gaining skills to manage large operations.
When we manage a local Indian company converting its base from infant to a sizable chunk it goes through many up and down. It struggles to hold grounds. Sometime clients do no trust, sometime competition kills, at times funding becomes an issue and most importantly so called talented people does not want to join. So it starves for strength, finance, quality manpower, credibility and so on. The management that steer this organisation is worthy of appreciation. Holding the plot and growing with lot more scarcity is like paddling with double the speed. the organisation needs to be striving to deliver better quality with less resource and create brand value to sustain its future. The statistics confirm that failure story are far more in numbers than success story. The leader leads from the front to manage startup till it stands on its own feet. So a leader dreams big to built a company, a leader dream big to sustain it and a leader dream bigger and bigger!
When one is dreaming he is dreaming about how to grow, where to grow, how to garner resources and people. Most importantly how to manage risk appetite.
Risk is always big and the quality of management of risk is the strength behind big dream. If it falters it falters for good. It may not have opportunity to recreate and hence assessment and management of risk is critical. In the enthusiasm of growth, the ability to assess the risk gets clouded and hence its management.
So are we saying that we do not need to dream big and measure our step carefully? Are we of the opinion that dreaming big is associated with risk? Are we saying that therefore we should not dream?
If I may be allowed to refer to holy books and go on the side of spiritualism, it says that we need to do big things. We need to value our believe and move on the ladder of growth weather it is material or spiritual.
So we have no option but to grow. Fro growth dreaming big is a precondition. We need purpose to dream. the purpose should be very clear and may not look achievable at the beginning but we should try to see it as clearly as possible. The distant possibility should look real.
Once we are clear in our mind, then we need to do a meticulous planning. About the area that we need to venture into, the geography and most importantly the means and process to implement. When we lead the growth path in an unknown territory uncertainty becomes a shadow. It follows our thinking and planning and we need to change our course on daily basis if not hourly. We get conflicting advises, conflicting views, changing data and dynamic environment. The friends look foe and foe looks friend. We may make judgmental error about people and wrong selection of person is not a remote possibility. We need to be on a constant watch, moving two steps ahead and one steps behind, more than 1 options to choose and on the top of that deal with uncertainty. Uncertainty creates fear, fear of unknown. We need to guard our mind against this fear. Fear has tremendous capability of impairing our decision. taking a decision is a risk and taking no decision is a bigger risk. Fear plays an important role and it needs to be dealt with courage and conviction and most importantly supported by sound financial and other statistical data.
So we learnt above that dreaming big is the only way to convert a company into conglomerates. We also learnt that the execution should be meticulously planed, risk should be assessed and uncertainty should be dealt with. Once an organisation moves on higher ladder, the chances of its going higher and higher increases. With every speed of growth we need to guard the down side with utmost faith and care. With the power of dream we achieve and deliver. With powerful dream we convert small to big and with the power of dream we grow from big to bigger and story goes on!
Cluster Head - Merchant Relationship at HDFC Bank
9 年very well written sir!