Conversational AI vs. Generative AI: What is the Key Difference?
Rahul Ashok Ambulkar
B2B & B2C Lead Generation Specialist | Fueling Growth with Targeted Sales Funnels & Data-Driven Marketing | Technical & Ecommerce SEO | Web Analytics | Spend US$1M on Google Ads | Performance Marketing | Growth Hacker??
Artificial intelligence (AI) is advancing rapidly, giving rise to new capabilities and applications. Two areas at the forefront are conversational AI and generative AI. While related in some ways, these two types of AI have distinct differences.
Here are the 10 key differences between conversational AI and generative AI:
Conversational AI:
Conversational AI, also known as chatbots, are AI systems designed to have natural conversations with humans. The goal is for the chatbot to understand the user's intent and provide relevant and useful responses.
Some examples of conversational AI include:
The key capabilities behind conversational AI are natural language processing to understand text and speech, dialogue management to handle conversations, and access to knowledge bases or other data sources to respond accurately.
Generative AI:
Generative AI refers to AI systems that can generate new content, such as text, images, audio, and video. The AI is trained on large volumes of data and learns the patterns to produce high-quality, original output.
Some examples of generative AI applications include:
The key enabler behind generative AI is the ability to produce novel, high-quality artifacts after training on large datasets, unlike hand-coded rules or retrieval from existing libraries. The results often require human judgement, however, to catch errors.
In summary, conversational AI aims to understand and respond appropriately during interactions with humans. Generative AI seeks to create new content from scratch based on patterns learned from data. Both represent significant advances bringing AI closer to human capabilities. The possibilities for innovation and disruption across many sectors are immense as these technologies continue evolving.
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