A Conversation on The Internet of Behaviors (IoB)

We’re familiar with the Internet of Things (IoT), right? But what about the Internet of Behaviors (IoB)? We’ll get into it in a bit. Even though the technology is continuously evolving, there are chances that you might have heard of IoB - it has been around here for quite some time.

But why IoB? Simply put, it is a disruptive approach to monitoring, controlling, and modeling human behavior. And there are ample reasons for you to know about it. Perhaps to satisfy the ‘technophile’ in us? Got to be. Well, it is time to get down to it.

Internet of Behaviors (IoB): Picking The Pace

The term 'Internet of Behavior (IoB)' was coined by Professor Gote Nyman. IoB has a wide range of applications across commercial, public, and government sectors. It is a system that employs sensors and other technology to monitor, analyze, and predict human behavior. IoB integrates several technologies into a single comprehensive platform for gathering behavioral data from individuals or groups. The acquired data may subsequently be leveraged for a wide range of applications, including predictive analytics and automated decision-making processes.

The various technologies used by IoB are:

• Artificial Intelligence (AI)
• Machine Learning (ML)
• Big Data Analytics
• Cloud Computing
• Internet of Things (IoT) devices
• Mobile applications
• Wearable devices
• Augmented Reality (AR)
• Virtual Reality (VR)
• Robotics Automation Systems (RPAs), and more

How the Internet of Behaviors Works

IoB uses the above-mentioned technologies in a combined manner to deliver unique insights into how people interact with their physical and digital environments. It works with the help of multiple types of sensors, network communication protocols like Wi-Fi and Bluetooth Low Energy (BLE), edge-computing capabilities, AI algorithms, various cloud computing platforms, security encryption techniques such as Transport Layer Security (TLS), and more.

Data exchange happens in real-time so that AI algorithms can analyze it. Local processing is done by edge computing, data storage, and scalability by the cloud, and privacy and security are ensured by the security protocols.

The combined game of these technologies helps in forming an intelligent system capable of assessing and establishing patterns based on current and past user behavior. Over time, it provides precise predictions of what actions the users might perform in the future.

Benefits of Using IoB For Human Behavior Monitoring, Control, & Modeling

IoB can help devise bleeding-edge solutions for businesses across various sectors. They can sell their products and services, augment the quality of their offerings, and influence user/consumer behavior. The below-listed points are the major benefits of IoB.

• Automation of monotonous tasks enhances productivity
• Develop strategic and profitable marketing tactics
• Predictive analytics can discover patterns in user/customer behavior
• Enhance products/services to meet consumer needs
• Implementation of authorized access to enhance security and privacy protection
• Enhances efficiency and accuracy for a diverse number of applications

The Future Trends of IoB Technology

Conversely to the established progress of IoB, it still has a lot to offer, a lot we mean! Its development is becoming even more agile, prompt, and evolutionary. So, let’s get on with a quick briefing on everything that will eventually trend up with IoB.

• Automated behavioral analysis will become prominent with the help of AI-based solutions
• Upgraded detection mechanisms for potential security threats
• Traditional sensors will be replaced with wearable devices for collecting behavioral data
• Implementation of IoB interoperability standards will enable different platforms to seamlessly integrate across different systems and networks

In a Nutshell?

The Internet of Behaviors has the potential to transform how we monitor, regulate, and predict human behavior. The technology is continuously evolving at an unprecedented rate as well. For starters, it has been chiming in us with unprecedented and beneficial insights. Subsequently, it will become even more essential for tech leaders. And with the help of a capable expert in this domain, they can keep up with its developments and capitalize on its massive potential for competitive perks.