Control What You Can

My father's wisdom, "Focus on what is in your control and forget the rest," has become a personal mantra. It's not just wise life advice; it's a successful career strategy, especially in sales. Things won't always go as planned, but by directing your energy towards what you can influence, you'll realize that the outcomes you can't control were never your responsibility to begin with.

This wisdom translates effectively to the sales arena. But here, I'd phrase it as, "Take charge of everything within your control."

Sales transactions often balance on a knife-edge. Your product or service and those of your competitors are often akin. The decisive factors are rarely about the uniqueness or cost of your offering. Instead, they revolve around the buyer's experience throughout the sales process.

The crucial questions are: Did the buyer feel understood? Did you establish a good rapport? Were you prompt in addressing their inquiries? Did you follow up consistently? Did you engage every decision maker? Did you address their specific challenges instead of solely selling your product's benefits?

These factors determine the fate of every deal. It's imperative to manage every aspect of the dialogue that you can influence. Going the extra mile for their business will certainly not go unnoticed.

To stay on top of every sales task and deal, I utilize Traq.ai. It's as though I have a personal stenographer on every call, recording, transcribing, and analyzing all my conversations. This allows me to pinpoint exactly what's needed to advance every deal within a few minutes, ensuring nothing gets overlooked, and keeping me in control of my part.

While it may appear that I'm an overzealous Type-A individual with a remarkable memory, the reality is, I'm leveraging Traq.ai to streamline my process. I strongly recommend you do the same.