Continental Tires Strengthens Partnership with Mercedes-Benz AG

Mercedes-Benz AG and 大陆集团 Tyres India remain a preferred partner alliance. South Korea, Japan, and other Asia-Pacific markets are included in the agreement. The A-Class and GLS-Class are among the Mercedes-Benz vehicles for which Continental Tires will supply tires. The business will make use of cutting-edge technologies to integrate into Mercedes-Benz AG's network seamlessly.

By renewing its cooperation with Mercedes-Benz AG, Continental Tires India is reaffirming its dedication to offering premium tire solutions in India . Continental's emphasis on superior quality and customer satisfaction is demonstrated by the fact that they have maintained their Preferred Partner accreditation for seven years. With continued partnerships in China, Malaysia, and Australia, the alliance goes beyond India. Additionally, from September 2024 to August 2026, Continental Tires will be able to use its newfound Preferred Partner designation in South Korea and Japan.

Continental Tires can provide Indian clients with greater after-sales assistance and specialized tire solutions due to this ongoing partnership. Through the relationship, Continental gains access to advanced order and sales systems that facilitate smooth network integration with Mercedes-Benz AG. To improve the shopping experience for automobile owners, joint promotional activities and customer events are also planned.

From the A-Class to the GLS-Class, Continental Tires will supply tires for the full MO (Mercedes Original) lineup. These tires are designed to satisfy the exacting specifications of Mercedes-Benz AG and certain car models. The SportContact 6, EcoContact 6, EcoContact 6Q, PremiumContact 6, and SportContact 7 are among the products in the range; each has been painstakingly designed for maximum performance and safety.

“It is a privilege to maintain our solid alliance with Mercedes-Benz AG. This continuous designation as a Preferred Partner demonstrates our commitment to providing cutting-edge, superior tire solutions in India that put sustainability, comfort, and safety first. We are still dedicated to providing our clients with products that fulfill the highest requirements for dependability and performance so they may achieve their business objectives,” Continental Tires India's managing director and head of the Central Region for BA Tires APAC, Samir Gupta, says.