Content Catch Up January 21, 2024
BeautyMatter
An essential resource for beauty industry executives, creatives, entrepreneurs, and suppliers.
PARTNER CONTENT: UA PACKAGING
We've gathered the top performing pieces of content from the past week.
THE BEAUTY BRANDS AND INFLUENCERS THAT RULED TIKTOK IN 2023
BeautyMatter breaks down the key findings from Cosmetify's Most Popular Beauty Brands and Influencers 2023 report.
A FRUITFUL OUTLOOK: PEACH & LILY'S FORMULA FOR ENDURING K-BEAUTY SUCCESS
The K-beauty market is forecast to reach $18.32 billion by 2030 with a CAGR of 9.2%. A pioneer of the genre in the US market is Alicia Yoon, founder of Peach & Lily and Peach Slices.
WASTE NOT, WANT NOT: TURNING SUPPLY CHAIN MISHAPS INTO MONEY
Several brands fail to realize the opportunity imperfect products present since 95% of consumers say they would be happy to purchase imperfect stock.
NOT TO BE MISSED – COSMOPROF WORLDWIDE BOLOGNA 2024
Cosmoprof Worldwide Bologna, the leading B2B event for the cosmetic industry—now in its 55th edition— remains an essential event for the entire beauty value chain and provides a unique kaleidoscope to discover the industry's transformation.
A NEW BEAUTY LENS: WHY AR IS SNAPCHAT'S MARKETING SUPERPOWER
Snapchat has been consistently growing its power as a beauty advertising tool. With the global social media advertising market expected to hit $262.62 billion by 2028, it’s certainly a booming business with fierce competition.
EOS' "LOTION LOCK" A LESSON IN HARNESSING THE POWER OF PACKAGING
Body care brand Eos recently hit the social media jackpot when a video posted by @kevin.preston.white received 2.5 million views, letting guys in on his secret to smelling good: Eos’ Vanilla Cashmere Body Lotion.
AMBITIOUS BEGINNING AND UNFORTUNATE DEMISE - SHOWFIELDS STORES CLOSING FOR GOOD
Showfields, the self-described "most interesting store in the world," is closing for good after its plan to dig out of bankruptcy failed.
FOUNDER GREGG RENFREW RETURNS TO LEAD BEAUTYCOUNTER
Gregg Renfrew is returning to the brand she founded in 2013 as Chief Executive Officer of Beautycounter on February 1 to lead the clean beauty pioneer's next phase of growth, grounded in her mission of getting safer products into the hands of everyone.
领英推荐
THE MAC COSMETICS “BEAUTY BOY” DISRUPTING NIGERIA’S PERCEPTION OF MEN IN BEAUTY
As one of the fastest risers and forerunners of male beauty influencers in Nigeria, Enioluwa Adeoluwa is no stranger to the bias that comes with men paddling the waters of unconventional and nontraditional roles.
BEST BEAUTY BRANDS LAUNCHED IN Q4 2023
Recognizing the best of Q4, BeautyMatter highlights the brands that stood out among the crowd.
PREMIUM CONTENT 2024 WEEK 3: BEAUTY BRAND AND PRODUCT LAUNCHES
This week, family's the word. Jones Road co-founder Tara Tersigni is embracing Gen Alpha's newfound obsession with cosmetics by launching her brand Yawn, assisted by her seven and five-year-old daughters.
BEAUTY AND THE GROTESQUE
When critiquing fashion or the beauty industry, people focus on the imposition of beauty standards. Most assume a unified set of beauty rules exists.
RETAIL ACCELERATORS: THE PATH FROM APPLICATION TO SUCCESS
For emerging brands, retail accelerator programs are a critical road in the path to success, fusing brand-building mentorship with shelf space.
THE RISE OF SUSTAINABILITY SALONS
In order to spotlight salon improvements for the planet, BeautyMatter has compiled a roundup of ethically minded hairstyling destinations.
PACKAGING’S EVOLUTION FROM “SILENT SALESMAN” TO “BRAND AMBASSADOR”
Twenty packaging design agencies from across the world submitted concepts focusing on new ways to interpret sustainability, innovation, and luxury in the medium.