Consumers Sun Protection Preferences Survey - the results are in! Let us introduce you to some amazing brands and their founders.
PoweredX Beauty Buddy
Welcome to PoweredX Beauty Buddy - your ultimate partner for growth and success in the beauty and cosmetic industry.
This month, we are delighted to share with you some of the interesting?results?and insights, taken from our recent survey,?conducted with our fabulous?Beauty Squad. This survey?focused?on SPF, help?to understand the?consumer inclinations, so your brand?can make informed decisions and develop targeted strategies to capture market share in the thriving SPF category.
At Beauty Buddy we are all about helping your brand to grow and achieve your goals, that's why we are happy to introduce you to Skinventions, your one-stop shop for creating and launching your very own cosmetic brand!
Check out our Q&A session?with Claire van Bekkum , from MONUSKIN , who joined us?to talk about all things?Monuskin.?And gain incredible insights from Noelly Michoux , the innovative founder of 4.5.6 Skin.
As always, we bring you the latest trends, ground-breaking developments?and exciting innovations shaping the beauty industry. Stay ahead of the curve with our expert analysis and unique?perspectives. Don't miss out on this opportunity to stay informed and inspired. Join us as we navigate the dynamic world of beauty together.
CONSUMER INSIGHTS & TRENDS
One way that we engage with our beauty community is through surveys. We conduct market research on a selection of topics with our Beauty Buddies to understand their needs, wants, trends, what they love and how and when they use products. Through this interaction, we acquire valuable and interesting insights.
This month, we are sharing the highlights from our survey on Sun Protection:
CONSUMER PREFERENCES IN SUN PROTECTION
We asked our diverse community of engaged beauty and cosmetic consumers about their preferences and usage of SPF products. Discover why understanding customer preferences is paramount and how our surveys at Beauty Buddy provide invaluable insights for brands. READ MORE
If you have questions you want answered - talk to us. With over 100 data points to help target your specific audience?our Market Research Surveys, with fast results, are very?effective.
BEAUTY INDUSTRY PARTNERS - SKINVENTIONS IRELAND
At Beauty Buddy we are all about helping your brand to grow and achieve your goals, that's why we are happy to introduce?you to Skinventions , your one-stop shop for creating and launching your very own cosmetic brand!
Whether you're brimming with ideas for a revolutionary skincare line or seeking to elevate an existing brand, Justyna Szpak , a seasoned cosmetic formulation expert with over 20 years of experience, is here to guide you every step of the way. READ MORE
DID YOU MISS IT?
Wendy, our CEO caught up with Frances Prescott co-founder of Maeva Rae!?Access their captivating conversation on replay now! It is an insightful discussion about?Maeva Rae's dedication to environmental responsibility and its positive impact on your well-being. Don't miss this opportunity to learn more about Maeva Rae's eco-friendly products and how they can contribute to a healthier you and a healthier planet. WATCH NOW
456 SKIN: A REVOLUTION FOR DARKER SKIN TONES
For far too long, the skincare industry has operated under a "one size fits all" mentality. But the reality is, skin comes in a vast array of colours, each with its own unique needs. Thankfully, brands like 4.5.6 Skin are shaking things up and finally giving darker skin tones the targeted TLC they deserve. Check out our recent blog to discover how they are revolutionising skincare for darker tones.
MEET THE BRAND - MONUSKIN
Dive into the world of MONUSKIN ,?a brand that's creating quite a buzz in the beauty community. Join us for an exclusive Q&A session with Claire van Bekkum . Monuskin?is renowned for its natural, effective, and luxurious products. We're here to learn all about the brand's journey, its core values, and the best ways to care for our skin. Join us for an enlightening conversation!
AND THE FINALISTS ARE...
CEW members from across the Beauty Industry and consumers across the UK have been voting in the 2024 Beauty Awards. Congratulations to all the finalists – we can’t wait to find out who the winners are on Friday 28th June. Check out the finalist list in here:?
INDUSTRY NEWS
Here are some of the top news stories that we have shared that caught the attention of our Beauty Buddies.?
TIKTOK
TikTok has launched a new handbook to help small to medium-sized beauty businesses capitalize on upcoming spring and summer trends! READ MORE
3INA
After 10 months of thorough verification, Spanish beauty brand 3INA has become the first global colour cosmetics brand to achieve B Corp certification... READ MORE
GIVENCHY
Givenchy's beauty division is celebrating Pride Month this June with a special 'Givenchy Pride' pop-up on the virtual gaming platform Roblox. Launched on June 3rd, this initiative aims to... READ MORE
At PXBB we aim to keep our Beauty Buddies updated with the latest news across the beauty industry. From new product releases to emerging trends and new technology to brand launches, we love to share your updates via our news snippets and our social media posts. We invite you to share your own beauty and cosmetic updates with us and we will do our part in amplifying your announcements to our community!
Send your news to?[email protected]
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