Consistency - the most important marketing attribute a company needs!

Dear Albert

Be consistent!

I have been involved in marketing my whole adult life.

I started out at the marketing research company, AC Nielsen, in the late seventies and fell in love with marketing instantly.

Over the years I have seen many marketing trends come and go - some worked well and some tanked.

But in my opinion, these trends never go out of style no matter what happens (including the COVID19 chaos):

·        Consistency

·        Persistence

·        Clarity

Don't let the gloom and doom of the effects of the COVID19 virus put you off.

Be consistent in your marketing efforts.

You may not get more business today but you will in time you will.

Please let me know what you think of this by replying to this message.

Regards

Tony Sham

082 497-0596 [email protected]