Connecting via LinkedIn. Do you have a strategy?
Steve Bernstein
![Steve Bernstein]()
Steve Bernstein
Senior Managing Director, Lone Star Funds (Asia) / Co-Founder of Henley Business School's Hedge Fund, Private Equity & Family Office courses
connection [k??n?k?(?)n]
1.a relationship in which a person or thing is linked or associated with something else.
A common mistake on LinkedIn is when people try to connect for the wrong reasons. Some of these are:
- Connecting randomly to get your numbers up. The quality of your connections is a reflection on you and what's most important, Not just how many you have.
- Pitching your idea or product as soon as you are accepted as a connection. This is a big turnoff for me and I will often remove the connection as soon as this occurs. Like any relationship, take your time and build trust.
- Asking to be connected without a note or an explanation. Sometimes it is very clear why someone wants to be connected. It could be for working in the same industry or attending the same University. These do not need an explanation. When you are connecting to someone who is out of your sphere of interest or influence, then it is best to explain your intentions.
So by all means continue to build your network of connections but be thoughtful about the process.
Steve Bernstein ([email protected])
Self-Employed Artist | Aspiring Luthier | Specialist Translator & Interpreter at HoppRock | Founder & Board Member (Former Chairwoman) of NPO Internship Japan
7 年I ask what I may do for people, most I have met at networking events before, followed by introducing my main projects all of possible benefit for them. No good?