Connect Your Product with a Relevant Bit of Information to Catch Attention

Hey Guys, did you see the advertisement of Cadbury Dairy Milk?

If not, here are two of the famous ones that caught the attention of all

So, what do you think? Why they immediately catch the attention?

It's not the famous brand or the sweetness of dairy milk chocolate, it's the way these advertisements are made.

Both of these ads are related to something that is familiar to us.

In Video 1, there is a sound of bone cracking and in Video 2, there is an incident of filling air in balloon - both these incidents frequently occur in our life. They are relevant to us which means they are connected with us.

If we show people something connected to their lives and along with it, if we introduce our product, wouldn't it will have the same impact on people, just like the ads above?

So, next time when you are busy in making ads to introduce your product, don't forget to include something connected to real life.

At last, I would like to share a quote with you:

"It's a Relevant Bit of Information that Easily Catches Attention".