CONNECT // ADI.tv
CONNECT // ADI.tv - INSIGHTS, INNOVATIONS AND PROJECT HIGHLIGHTS

CONNECT // ADI.tv

Welcome to the first edition of CONNECT // ADI.tv where we'll share insights, innovations & project highlights monthly with our subscribers - if you are reading this, thanks for joining us!

We love our LinkedIn audience and we've created this especially for you. We're always excited to share our latest news with our followers and we hope you enjoy this new addition to our channel. It would be great to hear from you if you have any suggestions for our future editions - just drop us a message!

A HUGE Summer of Sport

Every summer our teams support some of the world’s biggest live sports events, tours, championships and federations, but 2024 undoubtedly feels extra special! We’ve been busy delivering record solutions for record audiences, deploying innovations and installations for world-famous occasions and venues, and of course, there’s been something pretty big going on in Paris ??

Engaging Mass Audiences

With a 1.5 billion TV Audience and 320k spectators in Paris, the Olympics is an event like no other.

At scale, there is a risk that audiences can feel disconnected, and disengage with a sport, or any event if they can't see and experience it first-hand. We ensure we're connecting events and brands, such as the Olympics or other Federation-level sports, with their audiences using big-screen technology and fan engagement to ensure all the spectators feel part of the experience.

Lady Gaga's performance being broadcast on our iCONIC 60 mobile LED screen

Uniting Fans with Fanzones

Over in the UK, we've been supplying screens for Team GB Official fan zones in 8 different locations countrywide, managed by Ocean Outdoor. These screens are semi-permanent for the summer and allow fans to feel part of the huge summer of sport, relax with a drink or food, and engage in the Fan zone activities. Fanzones not only build on a positive relationship with existing fans but create new relationships with audiences who may not have been aware or interested in the sports brand before.

Find out more about Engaging Audiences in Fanzones here

An ADI modular LED Screen in the Olympic Fan Zone at Battersea

Expanding the Fan Journey

Fan engagement and the potential for commercial opportunities don't stop at the stadium. There's huge potential for venues to capitalise on the buzz generated by sporting events -whether that's showing events on big screens for large audiences in-venue, or creating relevant on-trend content to display on your digital assets to activate brands.

Brand Activation on Printworks digital signage for the Manchester City FC Champion's Parade

As Summer ends, a new Season begins...

Sport is huge all year round at ADI, especially at the start of the Football Season! We'll undertake significant digital venue transformation projects in the UK stadia sector, alongside new clubs and new content for the 2024/25 football season. This year we'll be providing more matchday and sports presentation services than ever; helping clubs up and down the country to engage, commercialise and add value to their fan experience.


Silverstone Spectacular

The Formula One British Grand Prix is the UK's largest annual event and it's been incredible to be part of its growth as we celebrated our 10th year supporting Silverstone by delivering a record circuit-wide event solution and a recent multi-year contract extension.

We delivered 4 live stage areas this year, enhancing the entertainment experience for audiences with interactivity and inclusivity, as well as over 75 huge screens - including some new permanent installations!

Read more here...

ADI's Permanent LED Gantries shown during the Opening Ceremony at the F1 British Grand Prix

Bowling over Fans at Edgbaston

We're seeing more sports digitising their stadiums - elevating the fan matchday experience and providing an enhanced platform for commercial partner brands to connect with their audiences.

You can find out how the world-famous county cricket ground at Edgbaston has digitised its stadium with ADI here.

Digital Ribbon installation at Edgbaston Stadium

Stadium Transformation at Stockport County FC

There's a huge transformation happening at Edgeley Park for the newly promoted League One club Stockport FC!

We'll install an 81sqm LED screen, a 4-sided digiBOARD digital perimeter advertising system in-bowl and a new digital ribbon on the exterior of the hospitality suite. The new digital stadium platform will be one of the largest in the EFL, massively increasing the club's potential for commercial connections and partnerships.

See the visualisations of the new transformation here...

See the video visualisation of this Edgeley Stadium Transformation on our blog

Making the Matchday...How to Enhance the Football Fan Experience

We've worked with football clubs, sponsors and federations for over 25 years and we ?? making the matchday. Our recent blog discusses how you can enhance the matchday experience for fans across the matchday journey with sports presentation and ceremonies.

Read all about it...

ADI providing Sports Presentation at the Women's Champion's League Finals

Record-Breaking Audiences at Netball Super League Final

We delivered a party vibe for the Grand Final of the NSL with fans enjoying a spectacular match and a fully inclusive sports presentation and entertainment experience from start to finish.

Find out how we did it here...

It was a sold-out stadium for the NSL Grand Final!

We snagged some awards! ????

We have incredibly hard-working people at ADI, it's brilliant to see our teams getting recognition nationally and internationally for some amazing projects this year!

Find out which awards we won here...

It's time for a bigger trophy cabinet...

And, that's all for this month!

Thanks for reading our first edition of CONNECT // ADI.tv - make sure you subscribe to get it delivered straight to your inbox! For more regular news and views take a look at our website blog: www.adi.tv/blog

要查看或添加评论,请登录

adi.tv的更多文章

社区洞察

其他会员也浏览了