ComPeer-Benchmark catalogue assortment and pricing

ComPeer-Benchmark catalogue assortment and pricing

eCommerce companies today have most things tracked with in their internal systems but when it comes to external market data not much information is available. As such analytics in eCommerce company suffers the fallacy of comparing "self-with-self". The best bench marking available is "performance of a period vs. performance of a prior period" or "comparison of one category with other".

On the supply side, inventory managers/category managers depend on company's past data to make assortment plan. When it comes to pricing the feedback is mostly manual and there is really no way for the category managers to respond to competitors price change real time. 

ComPeer(Compare-Peer) helps category managers by providing analytics on competitors' assortment and pricing. ComPeer is built on state of art technology that gathers large amounts of market wide raw inventory data and converts it into consumable information using NLP and Text Analytics


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