Commwiser Cues - biweekly legal and PR insights
Quick Cues to amp up your marketing efforts!?
Plug into the Podcast revolution?
Did you know, there are over 100 million global listeners of podcasts and Podcasts have the power to strengthen your law firm’s brand? Launching a podcast is a cost-effective way to leverage all the benefits and come out as a thought leader. Law firms can benefit largely from podcasts that enable the firm to reach globally, make legal information more accessible and connect with potential clients. Of course, this comes with consistency, providing value, and being authentic that reflects on the ethos of the firm, but Podcasts can be powerful for your practice. Read about more benefits, how to get started and more tips, in our article -
Supercharge yourself with the power of videos!?
?Video marketing has become a crucial part of brand communication strategies in today’s world. With the increasing popularity of live streaming, interactive 360 videos, augmented reality, and more, traditional written content and images are no longer enough to engage consumers. There are many ways that a law firm can venture into video marketing like having firm video profiles, featuring partners on thought leadership videos, webinars, explanatory videos for their audience, etc. The sky’s the limit for video marketing, and right now is the best time to start! Unsure of how to get started? Here, let us help you. ?
There’s nothing that must stop you from taking the first step in marketing! Here’s why.?
Marketing is an essential part of any business, industry, including law in today’s time. Amidst competition, it is important that one stands out and a proper marketing strategy can definitely help. No! This does not mean you need to have a big marketing budget at the moment. A few simple things can help you get a decent start, position your practice, build your brand and show your expertise. We have a few quick tips that can help you with your marketing efforts here -?
Upcoming Events
Private Equity & Venture Forum Japan 2023
Date - 27th & 28th June 2023
Venue - The Conrad, Tokyo & Online (Hybrid)
From Paperwork to Productivity: How AI is Reshaping the Way We Handle Contracts
Date - 28th June 2023
Venue - Online
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Mergermarket M&A Forum Japan 2023
Date - 29th June 2023
Venue - The Conrad, Tokyo & Online (Hybrid)
Commercial Dispute Conclave
Date - 30th June 2023
Venue - Hyatt Regency, Delhi
PR Highlights of the fortnight
Commwiser clients shared their insights with Tier-1 media publications, on some of the trending topics -
Commwiser Leisure Recommends -
Book - "Anatomy of a Murder" by Robert Traver - This classic courtroom novel, based on a real murder case, offers a detailed and insightful look into the strategies, tactics, and drama of a trial. It delves into legal ethics and the pursuit of justice.
Web Series - "The Practice" - Created by David E. Kelley, this legal drama series offers a realistic portrayal of a Boston law firm and the cases they handle. It explores the personal lives of the lawyers, ethical dilemmas, and the challenges faced by the legal profession.
Movie - "A Few Good Men" - This courtroom drama stars Tom Cruise and Jack Nicholson in a gripping story about a military lawyer defending two Marines accused of murder. The film delves into themes of honor, loyalty, and the pursuit of justice.
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