A Communication Lesson From My Bees

I have enjoyed beekeeping for a number of years. I have a couple hives that produce honey, which I share with family and friends. Local honey is great for allergies, so it is in high demand, plus I like to do my small part in helping the health of our pollinators. I have observed that all of us can learn from nature, if we only open our minds to it. One important lesson we all can benefit from is communicating clearly with engaging messages. Bee colonies are very complex and every summer many hives grow too large for their surroundings. The important decision to move is done by the workers not the queen. Bees make this decision by accessing their current conditions, scouting new locations, and communicating constantly with each other. The bees then make a decision and execute with a sense of urgency and with buy in from all of the hive. They don't have multiple town hall meetings on the decision. They simply communicate every step along the way and do it in a clear and concise manner, that includes every member at the same time.

As your business and or organization navigates constant change, consider active communication as your first step. If you piece meal your communication or wait until you have all the answers, chances are it will be too late and your employees will know something is not quite right, they may even leave your hive. Sonnet PR is here to help. #sonnetpr