Communicate Through Writing

Dear Friendly Ghostwriter, I would love to write a book, but have trouble getting my thoughts down on paper. Whenever I write, I don’t feel it communicates what I’m trying to say. How do you get to the point where you can write something, and others understand what you intended to say? How do I communicate through writing? – Cole

Cole, your question gets to the heart of writing. I think we can all forget sometimes that we’re simply working to communicate an idea to another person. That’s really all we are going for, right?

To answer your question, here are a few ideas to help you get your point across.

Summarize your message

It’s a good idea to create a little summary of what you wish to communicate before you begin writing a piece. No matter the length of the piece, take the time to jot down your message and read it over before you begin your writing session. It will help keep you on point.

Say you’re writing an article. You might summarize it simply by saying, “I want to teach someone how to braid their hair efficiently.” Or if you’re writing your memoir, you might be driven to share an overall message of “When you can forgive others and let go of your anger, you can find freedom and peace.”

Noting this for yourself will help you share your communication with your readers.

Know your reader

In order to communicate with another, you first need to understand who will be reading your book. You need to know your reader. Now, some writers make the mistake of saying that “everyone” is their reader. While some books might appeal to many people, you can’t write to everyone. It just doesn’t work. It’s too general.

Pick a reader and write to that person. Maybe it’s a middle-aged woman with children or maybe it’s a high school kid in the gifted program. Maybe your readers are elderly people on a fixed income or maybe they are professional businesspeople. When you know your reader, you can communicate directly to them. It becomes personal and they feel it.

Don’t try to impress anyone

Some writers feel they need to haul out the big words when they write. Why? I believe some people feel that they are being judged on the complexity of their writing. They’re trying to impress someone.

It’s been my experience that it works best to write simply and from the heart. Use words that most people understand. Fluffing up your text with fancy imagery, long sentences, and sixty-four-dollar words often gets in the way of sharing your message with the reader.. Remember, writing is a form of communication. It doesn’t impress anyone if they can’t understand you or lose track of the message you wish to impart. Write to your readers as you would talk to a close friend.

Find your voice

We all can develop a written voice. It’s not a magical skill reserved for only the elite. After speaking to many writers over the years, I have learned that it takes professional writers a few hundred thousand words before they discover their written voice. It takes experience, sometimes trial and error. It takes patience and work.

Cole, I suggest that you write an article and show it to your friends, people who fit into your readership. Ask them to give you feedback. Ask, then don’t speak. Whatever you do, don’t lead them or give out hints, but find out if you are able to communicate through writing to them. If you didn’t get your point across, try again. Then ask again. When people start understanding your written word without explanation, you’re on the right track.

Keep writing. You’ll find your voice and you’ll learn to communicate your ideas on paper. It truly is an amazing art form! Of course, if any of my readers need the help and guidance of a ghostwriter, please feel free to email me!