Coming soon… Winning Edge!
Calling all ISM Members...
Watch out for your next edition of Winning Edge, the ISM’s superb magazine for sales professionals – it will be with you in a matter of days.
BESMA – just brilliant!
As the cover of this edition shows, we’re celebrating all the winners and excitement of the ISM’s British Excellence in Sales Management Awards (BESMA), which took place at a spectacular celebratory dinner and awards ceremony at Wembley Stadium. Read about the success of the UK’s finest sales professionals and their companies.
As ever, Winning Edge is packed with information and practical advice for salespeople in all types and sizes of companies.
We have features on:
Women in Sales – Cassi Roper highlights the effectiveness and surprising under-representation of women in the sales profession
Sales Enablement – Jim Preston advises on how salespeople can stop losing deals to large buying committees
Personalisation – Jean-Paul Damen explains how CRM can help add a personal touch to close deals
Sales Management – Peter Colman stresses the importance of creating a superior sales structure
Growing Sales – Richard Higham and Alan Timothy continue their series by examining sales effectiveness
Personal Development – Ruta Misiunaite charts the journey from lone wolf to successful team leader.
There's also all the latest sales news and research trends, trenchant opinions from sales experts and innovative technological aids for sales professionals.
PLUS, we keep you up to date with the ISM’s many benefits and services. If you haven’t done so already, check out our website and LinkedIn page.
Enjoy the magazine!