The Coming AI Wave: The Impact on Product Development
Dr. Robert G. Cooper
Professor Emeritus, McMaster University, Canada, ISBM Distinguished Research Fellow at Penn State University
When will the coming AI wave crest? And what impact will AI have on new-product development in your company?
Many leadership teams seem uncertain about the ultimate role of AI in their corporation, its potential impact, and its timing—whether they should move forward now at full speed, or watch and wait for a while.
This new article in IEEE Engineering Management Review magazine provides insights on the current AI status, and how it can and will be applied both in your new products, as well as in your product development activities, from idea to launch.
Also there are recommendations on how to get started on implementing AI in NPD. A "spotlight article" if you wish to get up to speed on AI for NPD.
Link to my safe & free website for this spotlight article, which is #11:
You can also download other articles at the site on "AI for NPD".
And come to our two European seminars in Sept. on new ways to excel at product innovation (which includes AI methods):
In Germany near Frankfurt airport, Sept 17-18: Home - Stage Gate (stage-gate.eu)
In Dublin: Sept 25 (one day only): https://www.irdg.ie/events-2024/
At IRDG site, scroll down to my seminar “Leveraging Best Practices…” ?
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