Cold Calling - Avengers

How awesome would it be to talk to those Superheroes? Wow! Just the thought of it makes me smile ear to ear. 

Do I have their numbers? 

Yeah, I do. Would I want to give you? NOO

But hey wait. What if I tell you that you already have their contacts? 

All you have to do is pick up your phone and dial. 

Every client of ours exhibits characteristics of one of the Avenger isn't?  

Our Clients are the Avengers. 

Now, wait before you could think of what am I saying? let me tell you How. 

We salespeople pick up the phone, call our prospective client to talk about what solution we could offer and what do we hear in response? Different answers aren't? One shouts at us, one listens patiently and says it's not the right solution at the moment, one embarrasses us etc., I have tried to dissect them based on the superheroes we know of. 

HULK:

How many days have you encountered talking to this guy? Is it not every day that you call?

Take 1:

'Hey! Hulk This is Prem – How are you? 

Angrryyyyy - Cut. 

Take 2: 

Hi Hulk, this is Prem – I was hoping to talk to you briefly – Do you have 2 mins now?

 Noooooo cut. 

Take 3: 

Hello Hulk, we have a promotional campaign. The sun is getting low with this.

Unless you are a Black Widow, how smiling you approach. You end up with Hulk smash. 

What could we do with this angry guy? Who doesn't want to hear the proposition you have? Get a Hulk Buster suit, which is going to cost a fortune? It is ok to run away from the Hulk for now because down the line the sun would get real low. All we have to do is wait. 

Be patient. 

Wait for Bruce Banner to show up. Talk to Banner. He's going to listen to you. 

Hawk-Eye:

This sweet guy – Oh! What can I say about this guy (of course apart from his dashing hairstyle in the End Game)? Don't we all love him? He fights with all his heart and energy because that's all he got like a Bow and Arrow. No tech, no fancy stuff. He goes to the office, works his butt off for 8 hours. Makes as much as an impact as he could. 

Now, if we talk to this gentleman about our solution, how would it work? 

Will he take it?

Take 1: 

Hey Hawk, this is Prem – I have an attractive proposition that is going to give you vibranium bullets with a gun made of exclusive metal from Asgard that will even pierce through a vibranium armour. 

How much would it cost?

It's not much for the impact that it creates. It is going to cost only 30% of your annual revenue. 

What do you think Mr Hawk (Someone who fights with his Bow and Arrow. ) reply is going to be? 

Yup. You guessed it. Well, it sounds good but not now. 

Is there no way we can get Mr Hawk on board? 

Sure there are ways. Mr Hawk is someone who's looking for ways to improve with the limitations in mind. 

Take 2: 

Hello Mr Hawk, This is Prem – I was hoping to talk to you briefly. Do you have 2 mins?

Yes.

Hawk, we have worked on a strategy to make your bow more stronger and more stretchable. With this, you can pull with more ease and release with more power. This would surely increase your efficiency while doesn't change the workflow that you are used to. 

Sure, why don't you show me a demo?

What did we change here? Why did Hawk respond to us with a definite answer?

We just gave him a solution that would suit his working model with not changing much upside down but making it more efficient and offering a cost-effective solution. 

Knowing what Hawk's strengths are and accordingly offer what we have is the ball game. 

Black Panther:

Wakanda Foreverrr!! Damnn.. I just couldn't stop myself from saying this. There's an immediate blood rush all over the body. 

Would we pitch to King T'Challa? To someone who we believe is from a 3rd world country and who we believe has nothing much to offer or get benefitted with what we have because they are not here on Linkedin or not there on Google or nowhere on Salesforce. 

That's a bummer isn't? Would we want to talk? NOOOOOOOOOOOOO

But hey having 15-20% of these people in the pipeline could change everything for you. 

Take 1: Hello T'Challa – This is Prem from Lalamove, I was hoping to talk with you briefly- Do you have 2 mins. 

T'challa - Keep the phone down. I will not ask the second time. 

T'challa, I want you to hear once about the solution that we have to offer. This could be an optimal one for you and your organization to make it better. If not sure we can hang up. 

I'm listening.

The transportation service that we offer is to help transport within 55 minutes all over the island, and everything is on-demand. Is this something that would help you?

Mail me at t'[email protected]. 

From there, it could turn out to be the deal of the year for you. Always be on the hunt for these low-profile clients. They could change your business upside down. 

Iron Man:

Do you want to embarrass yourself by talking to this guy? Tell me what he doesn't have? 

He's all over the internet, the tech that you got to pitch would be what he used in Iron Man-2 but does that mean we got nothing to give him? Even the great Iron-Man had to travel back in time to make a few things right. Does that mean we can pitch him? Of course, we can and we should. Do a lot of research, find precisely what department, which solution would fit them correctly.

Take 1: Hello Stark, this is Prem - Is it ridiculous to ask you to use again what you did 4 years back?

Stark: Unless it is kicking someone's ass, which I do every day anyway. So No. Before I kick yours for the day lets hangup. 

Stark, this might not be what you want to hear but if only we could consider that - using this tech in a particular department of yours could undo every harm that has been caused earlier within a snap of a finger all I need is 15 minutes of your time to show how. I'm just trying to be a friendly neighbourhood to you. 

Stark: If it's something that I would do I don't wanna hear if it's something I wouldn't do I definitely don't wanna hear. 

This guy is a real tough nut to crack. Unless there's a real deal it's ok to skip and move forward. When we feel we have a real deal we sure can get back to him when it matters the most. All we have to do is keep him in the pipeline and keep tracking.

Captain America:

An apple of everyone's eyes. The god sent Angel. The one who listens to you wholeheartedly analyzes every call as an opportunity and even if there is 1% chance to improvise he'd consider it with absolute certainty. 

Ok, we all love this guy. There's nothing more to brief about this man. How we wish every cold-call we hit a Captain-America. 

Take 1: Hello Captain, This is Prem, I was hoping to talk to you for 2 mins. 

Cap: I can do this all day. 

Say whattttt My MANNNNNNNN

The feel that every salesperson would have on hearing this. 

From here, it's upon us to prove the captain that our product is worth trying.

Every sales-call is an opportunity. Every sales-call requires a strategy according to whom we are talking to. All I got to say is

Keep Dialling. 

#sales #coldcalls #keepdialing #calls #propsects