Cohort III : EyeMyEye

Cohort III : EyeMyEye

EyeMyEye is an online retail platform that provides affordable and quality eyewear, servicing?even the most remote corners of the country. Recognising that customers want more than just a solution for vision correction, EyeMyEye offers a range of high-quality, trendy eyeglass options along with warranty and service assurances, at par with luxury brands like Essilor and Zeiss. Using technology as a propeller for growth, this nascent online retailer has been able to build a custom ERP for seamless frame and lens inventory management and payment integration with all major digital wallet companies.

?Why We Invested

  • In just?6 months, EyeMyEye has become?India's largest online player?in eyewear with more than?6 million visitors,?logging superior dwell times and engagement.?
  • With?a customer base of more?500k+ customers, 800k+ app downloads?and counting, they serve over?5k customers across 21k pin codes?daily.?
  • They launched a value eyewear brand in early June and signed?exclusive partnerships with brands like Polaroid, William Morris London and Titan Eyewear.?

?Deal Information

Valued at a whopping INR 102.5 Cr (pre-money), EyeMyEye has raised close to INR 40 Cr in this round of funding. EyeMyEye promises a high return on investment and has broadened the methods?in which Turbostart operates. Turbostart has committed to an investment of INR 4 Cr and facilitated an additional investment of INR 4.3 Cr through our network. Along with Turbostart and its network, EyeMyEye has also received commitments from other investors.

?The Founding Team?

Ganesh Iyer, the Founder and CEO,?has over 16 years of experience across retail, travel and product. He was instrumental in the scaling and expansion of major companies like Mango and Promod?in India and digitised B2B travel for TSI and Akbar Travels. As the former CEO of Coolwinks (EssilorLuxottica Group), Ganesh brings to the table a wealth of experience, illustrating that his strategic vision and expertise can take EyeMyEye from a fledgling startup to industry leader.?

About Turbostart?

Turbostart is a national, sector-agnostic start-up accelerator, created by industry veterans for today’s entrepreneurs. We identify the most innovative startups across India, provide seed funding and guide them to build a successful business and maximise the potential of what they have created, evident in the fact that our Cohort 1 companies have achieved 4x value appreciation. Founded in 2019, we have curated over 3000+ applications, funded 17 companies, worked with 25+ startups and 70+ founders so far.

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?To learn more about EyeMyEye, visit:

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