COGO Newsletter, September 2024
Peg McDermott
Maximizing ROI through Strategic Web Design and Digital Marketing Campaigns - Driving Business Growth with Proven Results
Need some solid digital marketing strategies? The COGO Newsletter is back with advice from top industry leaders!
WEB DESIGN
Build your toolbelt — 16 web design resources to help you make a powerhouse business website.
Telling a visual story — Why design is important to make the most of content marketing.
Are you scaring off customers? — Three common web design pitfalls that can drive customers away.
OPTIMIZATION
Attracting more attention — These B2B SEO tips will help your business rank higher and drive new leads.
Google is key — Five tricks to help you maximize your Google presence for better rankings and more customers.
A UX strategy overhaul —If your conversions are slipping, it’s time to rethink your user experience strategy.
TRAFFIC AND GROWTH
Back-to-school advantage — How brands can win younger consumers in this turbulent economy.
The Facebook funnel — Why Facebook ads are not what they were, and how to make them work in 2024.
The role of CRO — Traffic alone isn’t enough to drive growth; here’s how conversion rate optimization fits into the equation.
JUST FOR FUN
Eau de what? — An NFL player teams up with Hellman’s to create a mayonnaise-scented fragrance.
COGO Interactive is an award-winning digital marketing agency specializing in online marketing strategy, web design, SEO and social media marketing. We work with clients in Virginia, Maryland, Washington, DC and across the nation.