A CMO’s Guide To Crisis Navigation - Podcast (Hebrew)

I sat for a chat with Guy Rozman, Founder & CEO of mediaFlowzz, with which I've also worked in the past as my PPC agency.

**Our chat was in Hebrew :) sorry - non-Hebrew speakers...

We talked?about marketing leadership in times of crisis and uncertainty, and I gave a quick intro to G-CMO , our upcoming events & courses and more.

Listen to the episode here:

"As a former CMO at?Mindspace?and as a partner at?G-CMO Forum, Efrat has a unique perspective on the CMO's role and shared interesting insights and actionable next steps."

Valuable Takeaways:

• Leverage the voice of the customer to increase reach and awareness at low costs.
• CMOs should mix high-budget activities such as PPC and trade shows with high ROI channels such as organic social, direct mail, personal LinkedIn outreach, etc.
• Manage stress levels by Listening to your inner conversation and don’t hesitate to get help and support from your peers and managers.

Hope you enjoy the episode! Share your takeaways below.

#marketing?#leadership #crisisleadership #personaldevelopment #management #cmo #GCMO