Cloud Opportunities, September 24: New CTO, How to Web Experience, and the Future of ML and AI in eCommerce

Welcome to the September edition of the Cloud Opportunities newsletter. In this issue, we'll be covering exciting developments in our company and the wider cloud ecosystem. You'll read about our recent leadership update, our participation in key regional tech events, upcoming opportunities to engage with Google Cloud experts, and new educational resources we've developed to help you leverage cloud technologies more effectively.

Leadership Update: CTO Spotlight

We're thrilled to announce that Aleksandar A. has been promoted to the position of Chief Technology Officer (CTO) at Europe Cloud. Aleksandar has been an integral part of our team for three years, and this promotion recognizes his outstanding contributions and leadership in driving our technological initiatives forward.

As an engineer with a deep understanding of how to harness cloud computing for business success, Aleksandar has been instrumental in designing and implementing robust, scalable IT infrastructures that help our clients automate processes, enhance security, and increase efficiency. His promotion to CTO further strengthens our ability to deliver cutting-edge cloud solutions and drive innovation for our clients.

Europe Cloud at How to Web Conference

Europe Cloud and Google Cloud recently joined forces at How to Web, the leading tech conference in Central and Eastern Europe (CEE). Aleksandar Aleksiev, participated in The Recursive panel, offering a sneak peek into their upcoming report on the state of AI in CEE. His significant experience with major cloud and AI platforms, including Google Cloud, provided invaluable insights into effective AI and cloud technology adoption for companies in our region.

The panel featured other industry leaders:

• Dorian Camil Hodorogea , Customer Engineer at Google Cloud
• Dan Lupu , top-tier European VC from Earlybird Digital East Fund
• Jaroslav Ton , CEO of fast-growing fintech Malcom Finance

Together, they explored barriers to AI adoption in CEE, discussed AI use cases, and outlined the next steps for the ecosystem.

#BreakingGrounds Bulgarian Tech Delegation

As part of the #BreakingGrounds Bulgarian Tech delegation at How To Web 2024 in Romania, Aleksandar and Marketing Manager Momchil Brachkov proudly showcased the innovation and digital transformation shaping the Bulgarian tech landscape. This event provided an excellent opportunity to connect with innovative companies and business leaders from CEE and beyond, further strengthening Europe Cloud's position in the region.

Partner Announcement: Google Cloud Day Romania

Google Cloud Day Romania is also coming up later this October! This event will feature Google Cloud product experts and engineers discussing essential tools for developing, deploying, and managing data pipelines and ML models at any scale. Topics will include secure operations, infrastructure defense against emerging threats, and effortless application and infrastructure management on Google Cloud. You can register here.

Educational Resources

We've recently published two insightful articles to help you leverage Google Cloud for your business:

1. Boost E-commerce Sales: Predict Customer Purchase Likelihood with Google Analytics & BigQuery ML Learn how to create a prediction model using Google Cloud Platform's BigQuery ML to forecast the probability of visitors making a purchase based on Google Analytics data from an e-commerce website. This model allows you to target visitors with high purchase probability, increasing ROI and reducing marketing expenses.
2. 6 Google Cloud Products to Add to Your Marketing Tech Stack Discover six key Google Cloud tools that can enhance your marketing tech stack, enabling you to deliver personalized experiences and achieve better results in your campaigns.

We hope these resources will help you improve your marketing results and leverage cloud technologies more effectively in your business operations.

Stay tuned for more updates and insights from Europe Cloud. As always, we're here to support your cloud journey and drive innovation in your business.