Cloud Intermediation in Europe

How can public cloud IaaS be a properly competitive market where more than a handful of global players stand a chance of competing for large-scale business? How can yesterday's systems integrators, resellers and other channel players regain relevance in what is now a utility cloud market?

To find out the answer, read this final iteration of our Roadmap Towards a Cloud Market Structure Encouraging Price Transparency. Funded by the European Commission's Horizon2020 programme, Strategic Blue and its CloudWatch2 partners have researched and described a framework by which we can have a resilient and hence trustworthy public cloud market.

If these issues directly affect you - perhaps you work in the IT channel at the moment and are working out how to make your business plan for reselling cloud services stack up financially - you should be sure to be in Amsterdam on 20th September for CloudWatch Europe 2017.