The Climate Of Business #99: The critical role of materiality assessments in business success
Lubomila Jordanova
CEO & Founder Plan A & Co-Founder Greentech Alliance │ Obama Leader │ MIT Under 35 Innovator │ LinkedIn Top Voice
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As the economy undergoes a rapid transition towards net-zero, companies are increasingly undertaking a range of sustainability assessments to evaluate their environmental impact. One such crucial test is a materiality assessment - a cornerstone of ESG (Environmental, Social, and Governance) operations.?
Accordingly, this week's newsletter includes a deep dive materiality assessments and why they are becoming not only indispensable for organisations striving towards sustainability, but also for businesses striving towards financial success.
What is a materiality assessment?
A materiality assessment is a formal exercise aimed at engaging external stakeholders to find out how important Environmental, Social and Governance (ESG) issues are to them. The insights from material assessments can be used to guide strategies and communication and tell a more meaningful sustainable story to stakeholders. In other words, a materiality assessment is a method that allows companies to understand and prioritise their sustainability issues better, incorporating stakeholder views on their products or services.?
The primary objective of this assessment is to identify the social and environmental areas that hold the most significance for your company, investors, and stakeholders.?
Why is a materiality assessment important?
Materiality assessment is the bedrock for companies to formulate efficient sustainability strategies. With the world increasingly striving for net-zero emissions , the relevance of this assessment has skyrocketed. It illuminates various ESG challenges that could potentially derail a company's journey towards environmental and economic prosperity.
Research reveals that companies that address material ESG factors pertinent to their industry may have a performance advantage over the long term . Simultaneously, there's a potential opportunity cost for businesses emphasising immaterial factors. Although it's not a direct causation, there's a clear correlation between material ESG issues and financial performance, underlining the importance of materiality assessments.
Regulatory developments such as the SEC disclosure rule in the U.S. and the Non-Financial Reporting Directive (NFRD) in Europe. Companies adopting materiality assessments now will be better equipped to meet future environmental regulations .
How to conduct a materiality assessment?
Materiality assessment is an essential practice for organisations seeking to identify and manage the environmental, social, and governance (ESG) topics that matter most to their business and stakeholders.?
Here is a brief overview of how to carry out this process. For a comprehensive step-by-step breakdown of conducting a materiality assessment, read here.
1: Define objectives, scope, and audience
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2: Identify potential topics
3: Categorise
4: Gather information
5: Prioritise
6: Seek approval
7: Review and integrate
At the end of the process, a materiality matrix is often created to provide a visual representation of the key learnings, helping stakeholders decide the next steps based on the findings.
Why should businesses use materiality assessments?
A materiality assessment provides a wealth of benefits. It enables companies to define a long-term emissions reduction plan, evaluate risks, and take advantage of available opportunities. The process also enhances stakeholder engagement and allows a company to improve its transparency, thereby boosting its reputation. Moreover, a materiality assessment can enhance sustainability reporting, facilitate progress tracking, and ensure better resource allocation. A 2021 MIT study found that sustainability reporting can lead to a 4.6% increase in market value, underlining the economic advantages of conducting materiality assessments.
Meanwhile, when properly conducted, a Materiality Assessment can validate a business strategy's efforts to incorporate social and environmental needs. It also provides insights on strategies for long-term sustainability success and reveals the topics most relevant to stakeholders. Moreover, it can help identify neglected sustainability issues and assess a company's standing in an increasingly sustainable society.
As per a study by McKinsey, companies that lead in ESG had a valuation premium of up to 20% and showed superior profitability , reinforcing the argument for a Materiality Assessment's worth for any company. As sustainability becomes a mandatory aspect of successful businesses, a Materiality Assessment emerges as a worthy investment.
Sustainability experts, Plan A , understand the intricacies of Materiality Assessments and the unique challenges and opportunities they present. We're here to guide and assist your business in its transition to sustainable practices. Get in touch with us to learn more about how we can support your sustainability journey.
Carbon Price
Circular Economist | LinkedIn Top Voice | Helping organisations to go 'from linear ?? to circular ??'
1 年Lubomila Jordanova -thanks for pointing to the key role materiality is playing in future-proofing businesses ??
Building content ecosystems for food & climate tech brands on social & email | Generated $200k+ in LinkedIn-attributed revenue for clients | Always highly caffeinated ??
1 年Is that something any level of business can implement, Lubomila?
Entrepreneur | Sustainable Economy - Innovation
1 年Thanks for this Lubomila Jordanova
Next Trend Realty LLC./wwwHar.com/Chester-Swanson/agent_cbswan
1 年Thanks for Sharing.
ESG / Sustainability | Senior Consultant at Spring+shift
1 年Is there a reason why you included NFRD instead of CSRD in the text? Because you mention CSRD in the caption.